Exam 3: Organizing and Drafting Business Messages

Another name for the direct strategy is frontloading .

Many communication experts regard poor organization as the greatest failing of business writers.

Careful writers avoid labeling main ideas because they know that readers prefer to identify main ideas for themselves.

Writers can use words and phrases such as on the other hand , as opposed to, and conversely to show contrast in business messages.

One advantage of the indirect strategy is that it respects the feelings of the audience.

Quality Building Materials Inc. has developed a new whole-house weather blanket and needs to determine the price point at which builders would switch to this new product. The best research method for this is a(n)

An effective paragraph employs techniques such as strategic repetition and transitional expressions to build ____________________.

What kind of sentence contains two independent clauses?

A  ____________________ modifier results when the word or phrase the modifier describes is missing from its sentence.

One advantage of the direct strategy is that it saves the reader time.

Paragraphs are coherent when

Which of the following is a complex sentence?

Passive voice should never be used in business writing.

Long reports and complex business problems generally require some use of ____________________ research methods.

A  scratch list  for a message is

To avoid dangling modifiers, you can ask which of the following questions after writing an introductory phrase?

The use of similar structures to express similar ideas is known as ________ construction.

According to communication experts, what is the greatest failing of business writers?

Employers want employees who can write messages appropriately they also want employees who can speak effectively with others is an example of a well-written sentence.

Technology has changed the working environments of employees, that is why employees are telecommuting more than ever is an example of a