Exam 4: Associate Cloud Engineer

Steve is managing several Google AdWords account for his clients. Steve would like a way to prevent his clients' ads from showing on his network. What tool can Steve use, to prevent his clients' ads from appearing?

Henry has created an ad for a sales event at his business. His headline reads 'Huge Sales Event!!!' and his content for the ad reads 'All Cars and Trucks are on Sale This Weekend!' What problems will Google AdWords have with this ad, based on this headline and content?

How many times a day, can you change your daily budget for a Google AdWords campaign?  

Jeff runs a dry cleaning business in his city. He'd like to use customized location targeting for his business, so he's hired you to help him create an ad with customized location targeting. You tell Jeff that he has three choices, when it comes to customized location targeting in Google AdWords. Which of the following is not a valid choice for the customized location targeting?

You are managing a Google AdWords account for your company. Your manager informs you that she wants you to create a daily budget of $75 and hit this budget everyday in Google ads, but also get the most clicks as possible for this budget. Considering this scenario, which of the following tools will help you hit your daily budget of $75, and still maximize the clicks you receive?

There are just two reasons why a managed account is ineligible for Manager Defined Spend in Google AdWords. One reason is because an account is billed directly. What is the other reason why a managed account cannot participate in Manager Defined Spend in Google AdWords?

All of the following formats Google AdWords Editor allows to export except for which one?

You have created four ads for your business. When you create multiple Google AdWords ads, how does Google determine which of the four ads to show, when a keyword triggers the ad?

Which of the following allows you to prevent an ad from appearing in relation to certain phrases, or exact matches?

All of the following mobile markup languages are supported by Google except for which one?

What is the relationship between a client's paid result (an advertisement) and a client's organic search result?

Which of the following statements is true about CPM ads in the Google Content Network?

You are a Google AdWords professional explaining how your client should create a budget for their Google AdWords campaign. The client is confused how Google AdWords determines the lowest possible value for the highest position of the ad. You explain that Google AdWords uses a combination of the Quality Score and the CPC bid. The customer still isn't satisfied and wants a more in-depth explanation. Which of the following is the best description how Google AdWords determines ad ranks in search pages?

You are a Google AdWords professional explaining how your client should create a budget for their Google AdWords campaign. The client is confused how Google AdWords determines the lowest possible value for the highest position of the ad. You explain that Google AdWords uses a combination of the Quality Score and the CPC bid. The customer still isn't satisfied and wants a more in-depth explanation. Which of the following is the best description how Google AdWords determines ad ranks in search pages?

Holly is managing the online marketing efforts for a bakery in her city. Holly is building the bakery's website with the intent of the site being able to be ranked high in the Google's organic listings. Holly is focusing on keywords that users will likely be searching for, such as 'wedding cakes' and 'cupcakes' for her city. What term best describes the goals Holly has for the bakery's website?

Which of the following is a tool for targeting ads to specific groups of customers visiting certain sites in the Google Display Network?

Holly has a business of selling coffee beans online. She would like to start using Google AdWords but she has a limited budget for advertising. Which one of the following keywords would likely help Holly the most, considering her limited budget?

Fred is helping a client to create ads for Google AdWords. Fred stresses to the client that they should not only identify keywords for the client's search, but also use the keyword in the Google AdWords display text. Why is this a good thing to do for Google AdWords?

Which of the following is a policy that defines guidelines for what you can and cannot advertise or promote?

Which of the following options is NOT a custom alert type that you can create for an individual ad in Google AdWords?