Question 1

Which of the following is a standard letter format in today's business communications?

Accepted Answer

A)  Block format 
B)  Memo format 
C)  Indented style 
D)  Any of the above; there is no standard letter format. 
A)  Block format 
B)  Memo format 
C)  Indented style 
D)  Any of the above; there is no standard letter format.

Question 2

Which of the following is not true about block letter format?

Accepted Answer

A)  It is used for formal business communications. 
B)  It has all elements aligned on the left. 
C)  It includes a letterhead, name, and address of addressee, and date. 
D)  It has indented paragraphs. 
A)  It is used for formal business communications. 
B)  It has all elements aligned on the left. 
C)  It includes a letterhead, name, and address of addressee, and date. 
D)  It has indented paragraphs.

Question 3

As a student in a business communication class, your first assignment is to write a letter to a business of your choice asking it to collaborate with you on writing a report on its external business communications. What would you include in the letterhead of the letter?

Accepted Answer

A)  Name and contact information of the addressee 
B)  A descriptive subject line 
C)  Summary of reader's benefits 
D)  Name and contact information of the sender 
A)  Name and contact information of the addressee 
B)  A descriptive subject line 
C)  Summary of reader's benefits 
D)  Name and contact information of the sender

Question 4

How can you maintain goodwill in a negative message?

Accepted Answer

You can maintain goodwill in a negative

Question 5

A formal business letter does not have to include which of the following?

Accepted Answer

A)  A signature 
B)  A greeting 
C)  A date 
D)  A descriptive subject line 
A)  A signature 
B)  A greeting 
C)  A date 
D)  A descriptive subject line

Question 6

In a business letter, where is the sender's address included?

Accepted Answer

A)  In the letterhead 
B)  Below the signature 
C)  After the salutation 
D)  Below the name and address of the recipient 
A)  In the letterhead 
B)  Below the signature 
C)  After the salutation 
D)  Below the name and address of the recipient

Question 7

The use of "they" as a singular pronoun has become acceptable in today's ever-evolving language.

Accepted Answer

A) True 
 B)False

Question 8

Which of the following is not appropriate to include in a letter responding to a complaint?

Accepted Answer

A)  Purpose of the letter 
B)  Description of action that will be taken 
C)  Proofreading errors 
D)  Description of the problem 
A)  Purpose of the letter 
B)  Description of action that will be taken 
C)  Proofreading errors 
D)  Description of the problem

Question 9

Your first assignment in your business communication class is to write a report on the external communications of a business. What is external communication? Explain your answer by giving examples of external business communication.

Accepted Answer

External business communication refers t

Question 10

Which of the following is true about serif fonts?

Accepted Answer

A)  They are used to establish personal rapport with the reader. 
B)  They are better for online text. 
C)  They are used in formal business letters. 
D)  They are inappropriate in formal business letters. 
A)  They are used to establish personal rapport with the reader. 
B)  They are better for online text. 
C)  They are used in formal business letters. 
D)  They are inappropriate in formal business letters.

Question 11

As the Communications Director of the university club, Education without Borders, you are writing letters to businesses in your city asking them to sponsor a fundraising event. In which part of the letter would you include your purpose?

Accepted Answer

A)  In the first paragraph 
B)  In the middle paragraph 
C)  In the closing paragraph 
D)  Anywhere, as it really doesn't matter 
A)  In the first paragraph 
B)  In the middle paragraph 
C)  In the closing paragraph 
D)  Anywhere, as it really doesn't matter

Question 12

What are the elements of an effective apology letter?

Accepted Answer

An effective apology needs to explicitly

Question 13

Apologies might have legal ramifications, as they admit guilt; however, not apologizing can cost an organization its relationships with its stakeholders.

Accepted Answer

A) True 
 B)False

Question 14

Your friend, Alma, is writing a cover letter for a job application. Knowing that you are taking a business communication class, she asks for your advice on the letter format. Which letter format would you advise Alma to use? What are the main characteristics of this format? Why would you advise her to use this format in particular?

Accepted Answer

The standard and most widely used letter

Question 15

How should you begin an effective, well organized apology letter? Why structure your letter this way?

Accepted Answer

An effective apology starts with an expl

Question 16

What is the difference between san serif and serif fonts? Why might you choose one of these typefaces/fonts over the other?

Accepted Answer

Serif fonts have little lines or tags on

Question 17

Which of the following is the most effective communication channel to make a job offer?

Accepted Answer

A)  Email 
B)  Letter 
C)  Phone call 
D)  Memo 
A)  Email 
B)  Letter 
C)  Phone call 
D)  Memo

Question 18

Which of the following is an effective way to write a negative message that focuses on the reader's needs rather than on the organization's needs?

Accepted Answer

A)  Explain clearly that the reader is at fault and that the bad news is a natural consequence of the reader's fault. 
B)  Avoid accusing the reader of wrongdoing and focus on the positives whenever possible. 
C)  Clearly explain how granting the reader's request would harm your organization. 
D)  State that you do not like to convey bad news, but that you have to do so in this situation. 
A)  Explain clearly that the reader is at fault and that the bad news is a natural consequence of the reader's fault. 
B)  Avoid accusing the reader of wrongdoing and focus on the positives whenever possible. 
C)  Clearly explain how granting the reader's request would harm your organization. 
D)  State that you do not like to convey bad news, but that you have to do so in this situation.

Question 19

As a communication intern in an insurance company, you're tasked with writing an insurance refusal letter. Which of the following refusal statements is the most effective?

Accepted Answer

A)  The shortest insurance plan we can offer you is three months. 
B)  We cannot accommodate your insurance request. 
C)  We apologize for the inconvenience; company policy does not allow us to offer one-month insurance plans. 
D)  We do not offer one-month insurance policies. 
A)  The shortest insurance plan we can offer you is three months. 
B)  We cannot accommodate your insurance request. 
C)  We apologize for the inconvenience; company policy does not allow us to offer one-month insurance plans. 
D)  We do not offer one-month insurance policies.

Which of the following is a standard letter format in today's business communications?

Which of the following is not true about block letter format?

As a student in a business communication class, your first assignment is to write a letter to a business of your choice asking it to collaborate with you on writing a report on its external business communications. What would you include in the letterhead of the letter?

How can you maintain goodwill in a negative message?

A formal business letter does not have to include which of the following?

In a business letter, where is the sender's address included?

The use of "they" as a singular pronoun has become acceptable in today's ever-evolving language.

Which of the following is not appropriate to include in a letter responding to a complaint?

Your first assignment in your business communication class is to write a report on the external communications of a business. What is external communication? Explain your answer by giving examples of external business communication.

Which of the following is true about serif fonts?

As the Communications Director of the university club, Education without Borders, you are writing letters to businesses in your city asking them to sponsor a fundraising event. In which part of the letter would you include your purpose?

What are the elements of an effective apology letter?

Apologies might have legal ramifications, as they admit guilt; however, not apologizing can cost an organization its relationships with its stakeholders.

How should you begin an effective, well organized apology letter? Why structure your letter this way?

What is the difference between san serif and serif fonts? Why might you choose one of these typefaces/fonts over the other?

Which of the following is the most effective communication channel to make a job offer?

Which of the following is an effective way to write a negative message that focuses on the reader's needs rather than on the organization's needs?

As a communication intern in an insurance company, you're tasked with writing an insurance refusal letter. Which of the following refusal statements is the most effective?

The Career Portfolio: The Résumé, Cover Letter, and Elevator Pitch

Networking, Job Interviews, and Follow-Up

Routine and Informational Messages

Analysis and Argumentation

Persuasive Techniques for Writing Short Reports-Informative, Progress, and Status Reports

Persuasive Techniques for Writing Long Reports

Persuasive Techniques for Short and Long Presentations

Managing Individual and Corporate Identities on Social Media, Web 2.X, and Beyond

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Exam 5: Maintaining External Business Relationships in Letters

Which of the following is a standard letter format in today's business communications?

Which of the following is not true about block letter format?

As a student in a business communication class, your first assignment is to write a letter to a business of your choice asking it to collaborate with you on writing a report on its external business communications. What would you include in the letterhead of the letter?

How can you maintain goodwill in a negative message?

A formal business letter does not have to include which of the following?

In a business letter, where is the sender's address included?

The use of "they" as a singular pronoun has become acceptable in today's ever-evolving language.

Which of the following is not appropriate to include in a letter responding to a complaint?

Your first assignment in your business communication class is to write a report on the external communications of a business. What is external communication? Explain your answer by giving examples of external business communication.

Which of the following is true about serif fonts?

As the Communications Director of the university club, Education without Borders, you are writing letters to businesses in your city asking them to sponsor a fundraising event. In which part of the letter would you include your purpose?

What are the elements of an effective apology letter?

Apologies might have legal ramifications, as they admit guilt; however, not apologizing can cost an organization its relationships with its stakeholders.

How should you begin an effective, well organized apology letter? Why structure your letter this way?

What is the difference between san serif and serif fonts? Why might you choose one of these typefaces/fonts over the other?

Which of the following is the most effective communication channel to make a job offer?

Which of the following is an effective way to write a negative message that focuses on the reader's needs rather than on the organization's needs?

As a communication intern in an insurance company, you're tasked with writing an insurance refusal letter. Which of the following refusal statements is the most effective?

The Career Portfolio: The Résumé, Cover Letter, and Elevator Pitch

Networking, Job Interviews, and Follow-Up

Routine and Informational Messages

Analysis and Argumentation

Persuasive Techniques for Writing Short Reports-Informative, Progress, and Status Reports

Persuasive Techniques for Writing Long Reports

Persuasive Techniques for Short and Long Presentations

Managing Individual and Corporate Identities on Social Media, Web 2.X, and Beyond

Filters