Exam 14: Channels of Distribution

When a manufacturer sells a product to a middleman only under the condition that the middleman buys another (possibly unwanted) product from the producer, the two parties have become involved in a(n):

Levi Strauss's low-priced Signature line of jeans for men, women, and children can only be purchased at Wal-Mart. This is an example of _____ distribution.

Chez Ami by Patsy Aiken Designs is classic hand-smocked children's apparel. The company specializes in matching brother/sister outfits. The Chez Ami brand is sold at home shows, in retail stores, on its Web site, and through its retail catalog. Chez Ami uses:

A refusal to deal occurs when:

A manufacturer of _____ will most likely bypass a wholesaler in the distribution of its product.

Which of the following products is most likely to have a direct or short channel of distribution?

Suppose a paint manufacturer refuses to let a hardware store carry its line of mildew-proof latex paint until the storeowner also agrees to carry the manufacturer's less popular brand of enamel paint. This is an example of a(n):

Panama Florist carries seasonal decorations, gardening tools, insecticides, gardening books, romance novels, sunscreen, as well as the fresh flowers and plants that you expect to find at a retail florists. Panama Florist uses:

Which of the following companies is most likely to use the producer to business user channel of distribution?