Exam 4: Planning Business Messages

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You want to simplify your language and use short, familiar words that your audience will recognize. Which of the following sentences has the best wording? 

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C

Victoria is writing an e-mail message to her colleagues to encourage them to take part in a charitable fund-raiser. Her primary purpose is to 

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C

______________ is technical or specialized terms used by and familiar to professionals in a particular field such as insurance, law, or medicine.

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Jargon

When employees at Coors translated its slogan "Turn It Loose" into Spanish, they didn't realize it would translate to "suffer from diarrhea." To avoid similar problems, the sender of a message must 

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A company's annual report describes the company's efforts to give back to the community. The primary purpose of this report is to ____; the secondary purpose is to ____.

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You want your writing to sound positive and courteous. Which of the following sentences has the best choice of wording? 

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Jay includes the sentence "Let me know whether I can answer any questions" at the end of his e-mail message as a way to encourage 

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List five communication channels and describe when each would be most appropriate.

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Business communicators should anticipate both primary and ____________________ audiences.

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During the analyzing part of the prewriting phase, you must first determine the ____________________ of your message.

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When profiling your audience, what types of questions should you ask about your primary audience? What types of questions should you ask about your secondary audience? List three of each.

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Which of the following occurs during the second phase of the 3-x-3 writing process? 

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Which of the following sentences does not show gender bias? 

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Exhibiting sarcasm or anger in a business message can help you get your point across or meet your goals.

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While conducting an orientation session for new employees, Clayton noticed looks of confusion on the faces of some listeners. He then paused and asked his audience, "What questions do you have so far?" Clayton was striving to overcome communication barriers by 

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____________________-written documents and presentations are standard in most organizations because collaboration has many advantages.

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You will be pleased to know that your application has been approved, which emphasizes second-person pronouns, is an example of the ____________________ view.

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The sentence You neglected to provide your account information makes good use of positive language.

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Naoko has just moved to the United States from Japan and is taking a class to improve her English skills. What interpersonal communication barrier is she trying to overcome? 

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As long as the message is properly transmitted from the sender to the receiver, successful communication has taken place.

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