Exam 4: Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps
Exam 1: The Revolution Is Just Beginning86 Questions
Exam 2: E-Commerce Business Models and Concepts86 Questions
Exam 3: E-Commerce Infrastructure: the Internet, Web, and Mobile Platform86 Questions
Exam 4: Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps86 Questions
Exam 5: E-Commerce Security and Payment Systems86 Questions
Exam 6: E-Commerce Marketing and Advertising Concepts86 Questions
Exam 7: Social, Mobile, and Local Marketing86 Questions
Exam 8: Ethical, Social, and Political Issues in E-Commerce86 Questions
Exam 9: Online Retailing and Services86 Questions
Exam 10: Online Content and Media86 Questions
Exam 11: Social Networks, Auctions, and Portals86 Questions
Exam 12: B2b E-Commerce: Supply Chain Management and Collaborative Commerce86 Questions
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Explain the main functionalities included in e-commerce merchant server software and the decision-making process for a manager choosing from among the various e-commerce merchant server software packages.
(Essay)
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________ is a programming language that Microsoft created to compete with JavaScript.
(Short Answer)
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A list server is an example of a buy-side application server that provides a database for product descriptions and prices.
(True/False)
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A standard known as ________ makes it possible to access data from any application regardless of the database and operating system software being used.
(Essay)
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________ is a programming language invented by Netscape used to control the objects on an HTML page and handle interactions with the browser.
(Multiple Choice)
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Using prebuilt templates is typically one of the most cost-effective choices when building an e-commerce site.
(True/False)
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The systems development life cycle methodology that can be used to create an e-commerce Web site has five major steps.
(True/False)
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The annual maintenance cost for a Web site is likely to be as high as its development cost.
(True/False)
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Which of the following statements about responsive Web design (RWD) is not True?
(Multiple Choice)
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When developing an e-commerce presence, it is important to understand that the technology must drive business decisions, not the reverse.
(True/False)
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Which of the following typically includes a data flow diagram to describe the flow of information for an e-commerce site?
(Multiple Choice)
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The information elements that the system must produce to achieve its business objectives are called ________.
(Short Answer)
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Which of the following would you use to verify that links on Web pages are valid?
(Multiple Choice)
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With ________, the contents of a Web page are stored as objects in a database, rather than being hard-coded in HTML.
(Short Answer)
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All of the following are basic functionality provided by Web servers except:
(Multiple Choice)
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________ is the process of comparing a Web site with that of its competitors in terms of response speed, quality of layout, and design.
(Short Answer)
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Which of the following is a server-side technique that detects the attributes of the device making the request, and using predefined templates, loads a version of a site that is optimized for the device?
(Multiple Choice)
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Which of the following is not an open source software tool?
(Multiple Choice)
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All of the following are steps one can take to right-size a Web site's hardware platform and meet demands for service except:
(Multiple Choice)
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