Exam 9: E-Commerce and Web 2.0

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XML stands for eXtensible Markup Language.

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One of the benefits of e-commerce is that it allows companies to collect data about price elasticity directly from their customers.

(True/False)
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What is the bullwhip effect in the supply chain? Suggest a way to eliminate the bullwhip effect.

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Facebook's four principles for developing a meaningful social networking application include ensuring that the application "compels users to come back again,and again,and again," implying that it should be ________.

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Social networking sites are connections of people with similar interests.

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Most e-commerce server applications use a four-tier architecture.

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What are "nonmerchant" companies? Describe the most common nonmerchant e-commerce companies.

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Although there are tremendous advantages and opportunities for many organizations to engage in e-commerce,the economics of some industries may disfavor e-commerce activity.What are the economic factors that companies need to consider when making this choice?

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Web servers receive requests and transmit HTML documents to users where they are processed by the browser.

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Pure sales pitches are effective in the microblog world.

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The most common ________ e-commerce companies are auctions and clearinghouses.

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In which of the following situations would a company develop a Web site rather than an SN application?

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Mashups occur when two or more Web sites are improperly delivered to users.

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Which of the following is a service supported by social networking (SN)?

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What is a supply chain? Why is a supply chain more like a network than a chain?

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In B2B e-commerce,sales are made between companies.

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Hypertext Markup Language (HTML)is the most common language for ________.

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A ________ is an application program that runs on a server tier computer.Typically,its functions are to obtain product data from a database,manage the items in a shopping cart,and coordinate the checkout process.

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________ occurs if sales from your e-commerce operations negatively impact your sales through other channels.

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The specific meaning of Web 2.0 is clearly defined.

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