Exam 9: E-Commerce and Web 2.0

XML is the product of a committee that worked under the auspices of the ________,a body that sponsors the development and dissemination of Web standards.

To overcome the problems in HTML,the computer industry designed a new markup language called the ________.

Karmatch.com is an e-commerce company that finds buyers for cars owned by others,at a stated price.The company also oversees the negotiation and delivery of the cars,all for a commission from both the buyers and the sellers.Karmatch is a(n)________.

This type of social networking group cannot be found by searching,and members must be invited to join.

Web pages can include hyperlinks,which are pointers to other Web pages.

With Web 2.0 the cost of reaching a particular qualified person ________.

With Google AdSense,ads are placed on your web site and you are paid if a visitor clicks them.

Every industry can define their own XML standards for exchanging documents.

One of the ways in which e-commerce improves market efficiency is by improving the flow of ________ so consumers can more effectively compare vendors and pay the lowest possible cost at the best terms,eventually leading to the removal of inefficient vendors.

Clicking on a product being used in a movie and being directed to the manufacturer's Web site is an example of ________.

In a B2G e-commerce model a company sells to ________.

To induce you to tell your friends to connect with a company's social network presence,you could be given a ________.

With Google's AdWords software,vendors agree to pay a certain amount for particular search words.

Microblogs offer an effective way for companies to do market research.

The server tier consists of computers that have browsers that request and process Web pages.

E-commerce does not impact the flow of price information to the consumer.

In the three-tier architecture of e-commerce applications,the ________ tier consists of computers that run a DBMS that processes SQL requests to retrieve and store data.

One way to eliminate the bullwhip effect is to give all participants in the supply chain access to ________ information from the retailer.

Google has never announced any software in a formal marketing campaign.Users carry the message to one another.This is an instance of the ________ that is practiced by most Web 2.0 companies.

eBay is an example of an e-commerce auction site.