Exam 7: Mobile Technologies and Commerce

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Examples of ________apps include pop-up windows,validation of webform inputs,and images that change when a cursor passes over them.

(Short Answer)
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Assume a company is considering using Dropbox and Box.net to support sharing and collaboration among workers.Write a brief report that describes the benefits of using these sites.

(Essay)
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Recommend two ways in which organizations can use enterprise mashups and/or social media monitoring tools to improve business performance.Explain the benefits of each of your recommendations.

(Essay)
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LinkedIn was responsible for originating a unique app called Newsfeed,which is a constantly updated stream of status updates from a user's friends.

(True/False)
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Diigo and Delicious are ________ tools.

(Multiple Choice)
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Businesses should consider Twitter as a social network where the dominant focus is on ________.

(Multiple Choice)
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Bank Transfer Day was a Facebook-organized protest against "ridiculous fees and poor customer service" originally aimed at Bank of America,but expanded to large banks in general.This is an example of ________.

(Multiple Choice)
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Which of the following is not a feature or characteristic of subscription monitoring tools?

(Multiple Choice)
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The goal of ________ was to connect all the different relationships that exist on the Internet by linking websites to Facebook.

(Multiple Choice)
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A bank may utilize ________ to display a mortgage application from its own records,the property location on a Google map and information from county government property tax records.

(Multiple Choice)
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Technologies that extend control of Web content beyond the creator are RSS and mashups.

(True/False)
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________ allow teams to collaborate on the creation and editing of documents.

(Multiple Choice)
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Twitter has influenced marketing and public relations significantly,but has had almost no impact on the financial sector.

(True/False)
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Businesses and entrepreneurs have turned to the ________ model to raise capital for business start-ups or projects using sites such as Kickstarer.com.

(Multiple Choice)
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An initial impetus for the growth of social monitoring tools was the need for business organizations to better understand what people were saying about their brands,products,and executives.

(True/False)
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__________ is the mapping and measuring of relationships and flows between people,groups,organizations,computers,or other information or knowledge processing entities.

(Multiple Choice)
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With ________,website programmers can import data from other sources to create new functions and features that we associate with social media applications

(Multiple Choice)
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The Google brand name appears on thousands of websites due to its open source mashups.

(True/False)
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A fast growing social technology sector involves _______,which are used to track conversations taking place on the web,particularly on other social media sites.

(Multiple Choice)
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________ is a social mention metric that measures the degree to which people who are talking about your brand will do so repeatedly

(Short Answer)
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