Exam 7: Consumer Choice and Elasticity

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If a firm's total variable cost exceeds its total revenue,the firm should stop production by shutting down temporarily.

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A perfectly competitive firm's short-run supply curve is

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In an increasing-cost industry,the long-run supply curve is upward sloping.

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  -Refer to Figure 7-11.Suppose the prevailing price is P<sub>1</sub> and the firm is currently producing its loss-minimising quantity.If the firm represented in the diagram continues to stay in business,in the long-run equilibrium -Refer to Figure 7-11.Suppose the prevailing price is P1 and the firm is currently producing its loss-minimising quantity.If the firm represented in the diagram continues to stay in business,in the long-run equilibrium

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Marginal revenue is

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Figure 7-7 Figure 7-7   Figure 7-7 shows cost and demand curves facing a profit-maximising, perfectly competitive firm. -Refer to Figure 7-7.At price P<sub>2</sub>,the firm would produce Figure 7-7 shows cost and demand curves facing a profit-maximising, perfectly competitive firm. -Refer to Figure 7-7.At price P2,the firm would produce

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Suppose Veronica sells teapots in the perfectly competitive teapot market.Her output per day and her costs are as follows: Suppose Veronica sells teapots in the perfectly competitive teapot market.Her output per day and her costs are as follows:    Suppose the current equilibrium price in the teapot market is $20.To maximise profit,how many teapots will Veronica produce,what price will she charge,and how much profit (or loss)will she make? Draw a graph to illustrate your answer.Your graph should include Veronica's demand,ATC,AVC,MC,and MR curves,the price she is charging,the quantity she is producing,and the area representing her profit (or loss). Suppose the current equilibrium price in the teapot market is $20.To maximise profit,how many teapots will Veronica produce,what price will she charge,and how much profit (or loss)will she make? Draw a graph to illustrate your answer.Your graph should include Veronica's demand,ATC,AVC,MC,and MR curves,the price she is charging,the quantity she is producing,and the area representing her profit (or loss).

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What is meant by the term 'long-run competitive equilibrium'?

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In the short run,if a firm shuts down its maximum loss equals the amount of its fixed cost.

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Figure 7-6 Figure 7-6   -Refer to Figure 7-6.Suppose the firm produces 4000 units.What does the shaded area labelled A represent? -Refer to Figure 7-6.Suppose the firm produces 4000 units.What does the shaded area labelled A represent?

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