Question 1

a good way to learn about your readers' preferences is to read documents they have written.

Accepted Answer

A) True 
 B)False  True

Question 2

Why should you use an audience profile sheet for a writing project?

Accepted Answer

A)  It prompts you to ask questions about your target audience. 
B)  It helps you remember what you've learned about your target audience. 
C)  It helps you realize when you need to learn more about your target audience. 
D)  All responses are correct. 
A)  It prompts you to ask questions about your target audience. 
B)  It helps you remember what you've learned about your target audience. 
C)  It helps you realize when you need to learn more about your target audience. 
D)  All responses are correct. D

Question 3

Chapter 5 suggests that you consider five other individual characteristics of readers in addition to education. Which two of the following characteristics does the chapter suggest you consider?

Accepted Answer

A)  the reader's professional experience 
B)  the reader's gender 
C)  the reader's temperament 
D)  the reader's job responsibility 
E)  None of the above responses are correct. 
A)  the reader's professional experience 
B)  the reader's gender 
C)  the reader's temperament 
D)  the reader's job responsibility 
E)  None of the above responses are correct. A, D

Question 4

The point of learning about your audience is to use that information to tailor a document to fit the audience's needs.

Accepted Answer

A) True 
 B)False

Question 5

Chapter 5 identifies seven categories of cultural variables "on the surface." One category is political. Which of these is NOT a category of surface cultural variables?

Accepted Answer

A)  economic 
B)  social 
C)  religious 
D)  philosophical 
E)  technological 
A)  economic 
B)  social 
C)  religious 
D)  philosophical 
E)  technological

Question 6

Which of these is NOT a variable "beneath the surface" of daily life in a culture?

Accepted Answer

A)  distance between ranks 
B)  need to spell out details 
C)  prevalence of technology 
D)  distance between business and private life 
A)  distance between ranks 
B)  need to spell out details 
C)  prevalence of technology 
D)  distance between business and private life

Question 7

Which of these is a cultural variable "on the surface" that is easily observed?

Accepted Answer

A)  tolerance of uncertainty 
B)  distance between ranks 
C)  distance between business and private life 
D)  prevalence of religion 
A)  tolerance of uncertainty 
B)  distance between ranks 
C)  distance between business and private life 
D)  prevalence of religion

Question 8

if you think your document will have a number of readers, you should consider writing a variety of documents addressed to different kinds of readers.

Accepted Answer

A) True 
 B)False

Question 9

Which of the following mistakes did McDonald's make when it printed takeout bags decorated with flags from around the world?

Accepted Answer

A)  The bags showed a pair of hands holding a flag in a way that customers in some cultures would interpret as an obscene gesture. 
B)  The bags showed a Saudi flag, which depicts holy scripture from the Koran. The Saudis were offended because these bags would be thrown out. 
C)  The writing on the bags was in English, which offended numerous nonnative speakers. 
D)  All responses are correct. 
A)  The bags showed a pair of hands holding a flag in a way that customers in some cultures would interpret as an obscene gesture. 
B)  The bags showed a Saudi flag, which depicts holy scripture from the Koran. The Saudis were offended because these bags would be thrown out. 
C)  The writing on the bags was in English, which offended numerous nonnative speakers. 
D)  All responses are correct.

Question 10

Social-media activities can provide an organization with signficant information about members of their target audiences.

Accepted Answer

A) True 
 B)False

Question 11

Why are graphics especially useful when communicating with people from other cultures?

Accepted Answer

Graphics are especia

Question 12

Which of these is an example of a workplace document?

Accepted Answer

A)  a podcast about Internet servers 
B)  an oral presentation about selecting appropriate insurance coverage 
C)  a video describing how a piece of equipment works 
D)  All responses are correct. 
A)  a podcast about Internet servers 
B)  an oral presentation about selecting appropriate insurance coverage 
C)  a video describing how a piece of equipment works 
D)  All responses are correct.

Question 13

for what primary purpose do private companies use social-media data?

Accepted Answer

Private companies use social-m

Question 14

what should you do once you have analyzed your audience and purpose?

Accepted Answer

A)  Begin drafting. 
B)  Conduct research. 
C)  Get management's approval. 
D)  Outline the document. 
E)  Complete an audience profile. 
A)  Begin drafting. 
B)  Conduct research. 
C)  Get management's approval. 
D)  Outline the document. 
E)  Complete an audience profile.

Question 15

Chapter 5 discusses certain variables that lead to differences among cultures. Which of these statements about cultural variables is true?

Accepted Answer

A)  Different organizations within the same culture can vary greatly. 
B)  Cultural variables line up in clear, predictable patterns. 
C)  Each variable represents a small number of attitudes. 
D)  An organization's cultural attitudes tend to be static over time. 
A)  Different organizations within the same culture can vary greatly. 
B)  Cultural variables line up in clear, predictable patterns. 
C)  Each variable represents a small number of attitudes. 
D)  An organization's cultural attitudes tend to be static over time.

Question 16

Your company has completed an audience analysis for the manual you are writing for users of a new accounting system. The manual will be given to the 750 employees in the company's accounting department. Some members of the audience are experienced accountants and others are not; some have MBA degrees and others have bachelor's or associate's degrees; some were recently hired and some are long-term employees; some are managers and some are bookkeepers. How might you best accommodate your audiences?

Accepted Answer

A)  Include different sections for the different audiences. 
B)  Write the manual to the lowest level of the audience. 
C)  Write the manual to the highest level of the audience. 
D)  Prepare an audience profile sheet. 
A)  Include different sections for the different audiences. 
B)  Write the manual to the lowest level of the audience. 
C)  Write the manual to the highest level of the audience. 
D)  Prepare an audience profile sheet.

Question 17

One way to learn about the primary reader of your document is to interview people who know him or her. Which of these questions is NOT likely to help you learn useful information about your primary reader?

Accepted Answer

A)  Does this person prefer to read hard-copy documents or electronic documents? 
B)  Does this person prefer to read detailed information or a summary that provides a big picture? 
C)  Does this person tend to review the sources listed in a bibliography after reading a report? 
D)  Does this person attend chapter meetings of professional associations? 
A)  Does this person prefer to read hard-copy documents or electronic documents? 
B)  Does this person prefer to read detailed information or a summary that provides a big picture? 
C)  Does this person tend to review the sources listed in a bibliography after reading a report? 
D)  Does this person attend chapter meetings of professional associations?

Question 18

The following passage would be appropriate for a document aimed at a multicultural audience:
Two companies found themselves in the financial equivalent of sudden-death overtime. The first to raise the necessary capital would be the one to survive.

Accepted Answer

A) True 
 B)False

Question 19

You are writing a proposal to restructure your department's organizational chart. Your manager was a member of the committee that originally set up the department's current structure. Which purpose statement would be best for a proposal to your manager?

Accepted Answer

A)  The purpose of this proposal is to show how we can reorganize our department to improve our efficiency while keeping intact the values that have allowed us to succeed to this point. 
B)  The purpose of this proposal is to show how to solve all of our productivity problems and remove all the barriers to effective communication. 
C)  The purpose of this proposal is to show why it's time for "out with the old and in with the new." 
D)  The purpose of this proposal is to explain why we have no choice but to scrap our ineffective organizational structure. 
A)  The purpose of this proposal is to show how we can reorganize our department to improve our efficiency while keeping intact the values that have allowed us to succeed to this point. 
B)  The purpose of this proposal is to show how to solve all of our productivity problems and remove all the barriers to effective communication. 
C)  The purpose of this proposal is to show why it's time for "out with the old and in with the new." 
D)  The purpose of this proposal is to explain why we have no choice but to scrap our ineffective organizational structure.

Question 20

Which phrase best defines the purpose of a workplace document?

Accepted Answer

A)  what you want to accomplish with the document you are producing 
B)  what you propose to do when you receive permission 
C)  what you want to display in words or images 
D)  what you want to document for clarity 
A)  what you want to accomplish with the document you are producing 
B)  what you propose to do when you receive permission 
C)  what you want to display in words or images 
D)  what you want to document for clarity

a good way to learn about your readers' preferences is to read documents they have written.

Why should you use an audience profile sheet for a writing project?

Chapter 5 suggests that you consider five other individual characteristics of readers in addition to education. Which two of the following characteristics does the chapter suggest you consider?

The point of learning about your audience is to use that information to tailor a document to fit the audience's needs.

Chapter 5 identifies seven categories of cultural variables "on the surface." One category is political. Which of these is NOT a category of surface cultural variables?

Which of these is NOT a variable "beneath the surface" of daily life in a culture?

Which of these is a cultural variable "on the surface" that is easily observed?

if you think your document will have a number of readers, you should consider writing a variety of documents addressed to different kinds of readers.

Which of the following mistakes did McDonald's make when it printed takeout bags decorated with flags from around the world?

Social-media activities can provide an organization with signficant information about members of their target audiences.

Why are graphics especially useful when communicating with people from other cultures?

Which of these is an example of a workplace document?

for what primary purpose do private companies use social-media data?

what should you do once you have analyzed your audience and purpose?

Chapter 5 discusses certain variables that lead to differences among cultures. Which of these statements about cultural variables is true?

One way to learn about the primary reader of your document is to interview people who know him or her. Which of these questions is NOT likely to help you learn useful information about your primary reader?

The following passage would be appropriate for a document aimed at a multicultural audience: Two companies found themselves in the financial equivalent of sudden-death overtime. The first to raise the necessary capital would be the one to survive.

You are writing a proposal to restructure your department's organizational chart. Your manager was a member of the committee that originally set up the department's current structure. Which purpose statement would be best for a proposal to your manager?

Which phrase best defines the purpose of a workplace document?

Introduction to Technical Communication

Understanding Ethical and Legal Considerations

Writing Technical Documents

Writing Collaboratively

Researching Your Subject

Organizing Your Information

Communicating Persuasively

Emphasizing Important Information

Writing Correct and Effective Sentences

Designing Print and Online Documents

Creating Graphics

Reviewing, Evaluating, and Testing Documents and Web Sites

Writing Correspondence

Writing Job-Application Materials

Writing Proposals

Writing Informational Reports

Writing Recommendation Reports

Writing Lab Reports

Writing Definitions, Descriptions, and Instructions

Making Oral Presentations

Filters

Exam 5: Analyzing Your Audience and Purpose

a good way to learn about your readers' preferences is to read documents they have written.

Why should you use an audience profile sheet for a writing project?

Chapter 5 suggests that you consider five other individual characteristics of readers in addition to education. Which two of the following characteristics does the chapter suggest you consider?

The point of learning about your audience is to use that information to tailor a document to fit the audience's needs.

Chapter 5 identifies seven categories of cultural variables "on the surface." One category is political. Which of these is NOT a category of surface cultural variables?

Which of these is NOT a variable "beneath the surface" of daily life in a culture?

Which of these is a cultural variable "on the surface" that is easily observed?

if you think your document will have a number of readers, you should consider writing a variety of documents addressed to different kinds of readers.

Which of the following mistakes did McDonald's make when it printed takeout bags decorated with flags from around the world?

Social-media activities can provide an organization with signficant information about members of their target audiences.

Why are graphics especially useful when communicating with people from other cultures?

Which of these is an example of a workplace document?

for what primary purpose do private companies use social-media data?

what should you do once you have analyzed your audience and purpose?

Chapter 5 discusses certain variables that lead to differences among cultures. Which of these statements about cultural variables is true?

One way to learn about the primary reader of your document is to interview people who know him or her. Which of these questions is NOT likely to help you learn useful information about your primary reader?

The following passage would be appropriate for a document aimed at a multicultural audience: Two companies found themselves in the financial equivalent of sudden-death overtime. The first to raise the necessary capital would be the one to survive.

You are writing a proposal to restructure your department's organizational chart. Your manager was a member of the committee that originally set up the department's current structure. Which purpose statement would be best for a proposal to your manager?

Which phrase best defines the purpose of a workplace document?

Introduction to Technical Communication

Understanding Ethical and Legal Considerations

Writing Technical Documents

Writing Collaboratively

Researching Your Subject

Organizing Your Information

Communicating Persuasively

Emphasizing Important Information

Writing Correct and Effective Sentences

Designing Print and Online Documents

Creating Graphics

Reviewing, Evaluating, and Testing Documents and Web Sites

Writing Correspondence

Writing Job-Application Materials

Writing Proposals

Writing Informational Reports

Writing Recommendation Reports

Writing Lab Reports

Writing Definitions, Descriptions, and Instructions

Making Oral Presentations

Filters