Question 1

The primary audience for your message should always include

Accepted Answer

A) all who receive it. 
B) the key decision makers in the audience. 
C) those people with the highest status. 
D) those people who represent the opinions and attitudes of the majority. 
E) those people who might see a copy of the message at some point in the future. 
A) all who receive it. 
B) the key decision makers in the audience. 
C) those people with the highest status. 
D) those people who represent the opinions and attitudes of the majority. 
E) those people who might see a copy of the message at some point in the future. B

Question 2

Of the following media,which is the richest?

Accepted Answer

A) an electronic slide presentation that includes a prearranged series of images 
B) a social media site that invites users' opinions and feedback on relevant topics 
C) an audio podcast posted on Moodle 
D) a formal business letter that's written on corporate letterhead 
E) texting and IM 
A) an electronic slide presentation that includes a prearranged series of images 
B) a social media site that invites users' opinions and feedback on relevant topics 
C) an audio podcast posted on Moodle 
D) a formal business letter that's written on corporate letterhead 
E) texting and IM B

Question 3

Which of the following media would be best for sending a brief message (requiring no response from your audience)about an upcoming software update?

Accepted Answer

A) podcast 
B) email 
C) blog 
D) videoconference 
E) letter 
A) podcast 
B) email 
C) blog 
D) videoconference 
E) letter B

Question 4

Poorly organized messages are unlikely to be effective,regardless of their content.

Accepted Answer

A) True 
 B)False

Question 5

You're writing a proposal to give permission to some employees at your company to telecommute.You know management will be skeptical,so you should

Accepted Answer

A) be as straightforward as possible about stating your conclusions and recommendations. 
B) avoid stating your conclusions and recommendations. 
C) use less evidence in support of your points. 
D) build your case carefully,stating clear reasons for each conclusion you draw and recommendation you make. 
E) be aggressive in making your case,saying that many good employees will leave if the company fails to adopt your proposal. 
A) be as straightforward as possible about stating your conclusions and recommendations. 
B) avoid stating your conclusions and recommendations. 
C) use less evidence in support of your points. 
D) build your case carefully,stating clear reasons for each conclusion you draw and recommendation you make. 
E) be aggressive in making your case,saying that many good employees will leave if the company fails to adopt your proposal.

Question 6

The idea of free writing can be used as a(n)________ during the planning phase of the writing process.

Accepted Answer

A) audience analysis tool 
B) discovery technique 
C) journalistic approach 
D) gathering technique 
E) way to determine form 
A) audience analysis tool 
B) discovery technique 
C) journalistic approach 
D) gathering technique 
E) way to determine form

Question 7

As long as your message is clear and interesting,the medium you choose doesn't really matter.

Accepted Answer

A) True 
 B)False

Question 8

A good way to test the thoroughness of your business message is to check it for

Accepted Answer

A) a main idea. 
B) a purpose. 
C) the who,what,when,where,why,and how. 
D) accuracy. 
E) contradictory opinions. 
A) a main idea. 
B) a purpose. 
C) the who,what,when,where,why,and how. 
D) accuracy. 
E) contradictory opinions.

Question 9

Messages should contain more supporting detail and background information when

Accepted Answer

A) you expect a favorable response. 
B) you and your audience do not share the same general background. 
C) you and your audience share the same general background. 
D) you are concerned about possible legal action. 
E) you are attempting to shift blame. 
A) you expect a favorable response. 
B) you and your audience do not share the same general background. 
C) you and your audience share the same general background. 
D) you are concerned about possible legal action. 
E) you are attempting to shift blame.

Question 10

The ________ of a message is its overall subject,while the ________ is a specific statement about that overall subject.

Accepted Answer

A) medium; theme 
B) topic; main idea 
C) scope; purpose 
D) focal point; rationale 
E) purpose; intent 
A) medium; theme 
B) topic; main idea 
C) scope; purpose 
D) focal point; rationale 
E) purpose; intent

Question 11

After sending project cost estimates to a longtime client,you realize you failed to include information on some discount options.The best thing to do is

Accepted Answer

A) take no action. 
B) blame someone else. 
C) contact the primary audience immediately and correct the error. 
D) start looking for a new job. 
E) send a follow-up message,but explain that you just received the information. 
A) take no action. 
B) blame someone else. 
C) contact the primary audience immediately and correct the error. 
D) start looking for a new job. 
E) send a follow-up message,but explain that you just received the information.

Question 12

What are the four tasks involved in planning business messages?

Accepted Answer

Planning business messages involves four

Question 13

In order to optimize your writing time,reserve about ________ of that time for revising,producing,proofreading,and distributing your message.

Accepted Answer

A) 15 percent 
B) 20 percent 
C) 25 percent 
D) 30 percent 
E) 50 percent 
A) 15 percent 
B) 20 percent 
C) 25 percent 
D) 30 percent 
E) 50 percent

Question 14

In general,for internal communication,the higher up your message goes,the

Accepted Answer

A) more details people want to see. 
B) fewer details people want to see. 
C) less likely you are to run into ethical problems. 
D) more likely you are to run into ethical problems. 
E) more ambiguous you should be. 
A) more details people want to see. 
B) fewer details people want to see. 
C) less likely you are to run into ethical problems. 
D) more likely you are to run into ethical problems. 
E) more ambiguous you should be.

Question 15

One of the disadvantages of using an oral medium with an in-person channel is

Accepted Answer

A) limited opportunity for immediate feedback. 
B) reliance on nonverbal cues and voice inflections. 
C) the ability to express emotion in the message. 
D) more time to resolve misunderstandings. 
E) reduced control over the message by the communicator. 
A) limited opportunity for immediate feedback. 
B) reliance on nonverbal cues and voice inflections. 
C) the ability to express emotion in the message. 
D) more time to resolve misunderstandings. 
E) reduced control over the message by the communicator.

Question 16

People use mobile phones and tablets to create and consume a wide variety of written,oral,and visual media.Identify and discuss four factors that you must consider if you're planning to create messages that will be viewed on mobile devices.

Accepted Answer

The four factors involve constraints cau

Question 17

Briefly describe how to meet an unfamiliar audience's informational needs.

Accepted Answer

When you don't know your audie

Question 18

Use ________ when you need to help your audience grasp key points about sets of data or visualize connections between ideas.

Accepted Answer

A) facts and figures 
B) descriptions 
C) visual aids 
D) narratives or stories 
E) references to authority 
A) facts and figures 
B) descriptions 
C) visual aids 
D) narratives or stories 
E) references to authority

Question 19

The ideal length of a message depends on your topic,your audience members' familiarity with the material,their receptivity to your conclusions,and your credibility.

Accepted Answer

A) True 
 B)False

Question 20

One effective informal method for learning more about your audience's information needs is to ask them directly for input.

Accepted Answer

A) True 
 B)False

The primary audience for your message should always include

Of the following media,which is the richest?

Which of the following media would be best for sending a brief message (requiring no response from your audience)about an upcoming software update?

Poorly organized messages are unlikely to be effective,regardless of their content.

You're writing a proposal to give permission to some employees at your company to telecommute.You know management will be skeptical,so you should

The idea of free writing can be used as a(n)________ during the planning phase of the writing process.

As long as your message is clear and interesting,the medium you choose doesn't really matter.

A good way to test the thoroughness of your business message is to check it for

Messages should contain more supporting detail and background information when

The of a message is its overall subject,while the is a specific statement about that overall subject.

After sending project cost estimates to a longtime client,you realize you failed to include information on some discount options.The best thing to do is

What are the four tasks involved in planning business messages?

In order to optimize your writing time,reserve about ________ of that time for revising,producing,proofreading,and distributing your message.

In general,for internal communication,the higher up your message goes,the

One of the disadvantages of using an oral medium with an in-person channel is

People use mobile phones and tablets to create and consume a wide variety of written,oral,and visual media.Identify and discuss four factors that you must consider if you're planning to create messages that will be viewed on mobile devices.

Briefly describe how to meet an unfamiliar audience's informational needs.

Use ________ when you need to help your audience grasp key points about sets of data or visualize connections between ideas.

The ideal length of a message depends on your topic,your audience members' familiarity with the material,their receptivity to your conclusions,and your credibility.

One effective informal method for learning more about your audience's information needs is to ask them directly for input.

Professional Communication in a Digital, social, mobile World

Collaboration, interpersonal Communication, and Business Etiquette

Communication Challenges in a Diverse, global Marketplace

Writing Business Messages

Completing Business Messages

Crafting Messages for Digital Channels

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Planning Reports and Proposals

Writing Reports and Proposals

Completing Reports and Proposals

Developing and Delivering Business Presentations

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Handbook of Grammar, mechanics, and Usage

Filters

Exam 4: Planning Business Messages

The primary audience for your message should always include

Of the following media,which is the richest?

Which of the following media would be best for sending a brief message (requiring no response from your audience)about an upcoming software update?

Poorly organized messages are unlikely to be effective,regardless of their content.

You're writing a proposal to give permission to some employees at your company to telecommute.You know management will be skeptical,so you should

The idea of free writing can be used as a(n)________ during the planning phase of the writing process.

As long as your message is clear and interesting,the medium you choose doesn't really matter.

A good way to test the thoroughness of your business message is to check it for

Messages should contain more supporting detail and background information when

The ________ of a message is its overall subject,while the ________ is a specific statement about that overall subject.

After sending project cost estimates to a longtime client,you realize you failed to include information on some discount options.The best thing to do is

What are the four tasks involved in planning business messages?

In order to optimize your writing time,reserve about ________ of that time for revising,producing,proofreading,and distributing your message.

In general,for internal communication,the higher up your message goes,the

One of the disadvantages of using an oral medium with an in-person channel is

People use mobile phones and tablets to create and consume a wide variety of written,oral,and visual media.Identify and discuss four factors that you must consider if you're planning to create messages that will be viewed on mobile devices.

Briefly describe how to meet an unfamiliar audience's informational needs.

Use ________ when you need to help your audience grasp key points about sets of data or visualize connections between ideas.

The ideal length of a message depends on your topic,your audience members' familiarity with the material,their receptivity to your conclusions,and your credibility.

One effective informal method for learning more about your audience's information needs is to ask them directly for input.

Professional Communication in a Digital, social, mobile World

Collaboration, interpersonal Communication, and Business Etiquette

Communication Challenges in a Diverse, global Marketplace

Writing Business Messages

Completing Business Messages

Crafting Messages for Digital Channels

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Planning Reports and Proposals

Writing Reports and Proposals

Completing Reports and Proposals

Developing and Delivering Business Presentations

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Handbook of Grammar, mechanics, and Usage

Filters

The of a message is its overall subject,while the is a specific statement about that overall subject.