Exam 9: Social Computing

Companies listen to consumers in the blogosphere who express their views on the companies' products.This is consumer-generated media.

PayPerPost is an example of ________ reviews.

Consumers can purchase goods directly on Pinterest.

________ does not promote its use of filter bubbles.

Wattpad writers are paid for their work through advertising.

________ advertises on Facebook by enabling consumers to populate a "shopping cart" based on what their friends think they would like.

Tujia is similar to Airbnb because it _________.

________ is an example of microblogging.

Banjo's goal is to _________.

Wattpad writers can earn a commission if they have ads inserted between chapters.

Banjo was created to help users make sense of all the unstructured data found in social networking.

If a company is getting a lot of negative posts on its Wall,it is best to turn off features that let customers post comments without company approval.

Given the tips in the book,what is your strategy for using LinkedIn? Why do you think it is important to focus on these particular things?

___ is a method of e-commerce that takes all of the key aspects of social networks and focuses them on shopping.

________ is an example of an expert ratings and reviews websites.

________ is an example of a shopping community.

Organizations do NOT typically use wikis to _________.

________ is an example of a sponsored reviews website.

Many publishers view ________ advertising as risky because it has the potential to erode the public's trust.

Epinions is an example of ________ ratings and reviews.