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  3. Study Set
    Services Marketing Concepts
  4. Exam
    Exam 12: Defining and Measuring Service Quality
  5. Question
    The Component of a Firm's Service Quality Information System That
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The Component of a Firm's Service Quality Information System That

Question 1

Question 1

Multiple Choice

The component of a firm's service quality information system that is used specifically to assess employee performance is:


A) solicitation of customer complaints.
B) customer focus group interviews.
C) employee surveys.
D) mystery shopping.
E) total market service quality survey.

Correct Answer:

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