Exam 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications

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Supply chain complexity and scale increases when firms

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Walmart's continuous replenishment system is an example of a ________ model.

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Customer relationship management systems typically provide software and online tools for sales,customer service,and

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Analytical CRM uses tools to analyze customer data collected from the firm's customer touch points and from other sources.

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Supply chain execution systems enable the firm to generate demand forecasts for a product and to develop sourcing and manufacturing plans for that product.

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Identify at least four benefits and four challenges of enterprise systems.

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In a pull-based model of SCM systems,production master schedules are based on forecasts of demand for products.

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All of the following service capabilities would be found in major CRM products except

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The bullwhip effect is countered by

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From your reading of the Scott's Miracle-Gro case study,the company implemented SAP and JDA enterprise and supply chain planning systems to solve what problems?

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