Exam 11: Visual Communication
Exam 1: Strategic Brand Communication150 Questions
Exam 2: Advertising150 Questions
Exam 3: Public Relations150 Questions
Exam 4: Action and Interaction: Direct Response and Promotions150 Questions
Exam 5: How Brand Communication Works150 Questions
Exam 6: Strategic Research150 Questions
Exam 7: Segmenting and Targeting the Audience150 Questions
Exam 8: Strategic Planning150 Questions
Exam 9: The Creative Side149 Questions
Exam 10: Promotional Writing150 Questions
Exam 11: Visual Communication150 Questions
Exam 12: Media Basics150 Questions
Exam 13: Paid Media150 Questions
Exam 14: Owned,interactive, and Earned Media150 Questions
Exam 15: Media Planning and Negotiation150 Questions
Exam 16: Imc Management150 Questions
Exam 17: Evaluating Imc Effectiveness150 Questions
Exam 18: Social Impact,responsibility, and Ethics: Is It Right150 Questions
Select questions type
For impact,colors on a billboard should have maximum ________.
(Multiple Choice)
4.8/5
(40)
Package design,a logo,and a brand icon are all visual elements that can be used to establish a brand position.
(True/False)
4.7/5
(39)
Quiana is an art director working on a print ad for a new client.The client wants the ad to stress the credibility of the product.Which of the following should Quiana choose?
(Multiple Choice)
4.9/5
(43)
Which of the following is a characteristic of the "Beautiful Messy" style?
(Multiple Choice)
4.7/5
(43)
A set of computer-generated letters that appear to be moving across the bottom of the television screen is known as a(n)________.
(Multiple Choice)
4.9/5
(36)
Saul is taking a sample layout of a new print advertisement to a meeting with the client for approval.This layout is most likely in the ________ stage.
(Multiple Choice)
4.8/5
(31)
Which of the following layouts uses a single dominant visual that occupies about 60 to 70 percent of the ad's space?
(Multiple Choice)
4.9/5
(41)
Printers create the illusion of shades of color by using dots of color surrounded by ________.
(Multiple Choice)
4.8/5
(36)
Rough versions of the commercial assembled from cuts of the raw film footage are known as ________.
(Multiple Choice)
4.8/5
(38)
Previously recorded images-either video,still slides,or moving film-are known as ________.
(Multiple Choice)
5.0/5
(43)
Showing 141 - 150 of 150
Filters
- Essay(0)
- Multiple Choice(0)
- Short Answer(0)
- True False(0)
- Matching(0)