Exam 2: Convergence and the Reshaping of Mass Communication

How would you describe contemporary levels of overall media consumption?

What are the two major concerns of globalization's critics? Do you feel that concern? Why or why not?

The integration,for a fee,of specific branded products into media content is

How are the distinctions among traditional media being eroded?

Supporters point to economies-of-scale in their defense of media concentration.

The availability of USA Today in the form ofa newspaper,an iPad app,and a webpage is an example of

In the fraction of selection formula,the cost of a babysitter when you want to go to the movies is part of the

Electronic sell-through is

Differentiate between appointment consumption and consumption-on-demand.

Software for mobile digital devices is called