Exam 13: Distribution and Pricing: Right Product, Right Person, Right Place, Right Price

Which of the following statements is true of distributors in a channel of distribution?

Shell Enterprise is a soft toy manufacturer. It sells its toys to ToySpot, a company that sells a wide range of toys to the public at a single location. In this scenario, ToySpot is a _____.

Plezion Corp. is an independent distributor that connects furniture sellers to its buyers. The company distributes furniture made of plastic, wood, and carbon fiber on a large scale. The company does not take legal ownership of the goods it distributes. In this scenario, it can be said that Plezion Corp. is a(n) _____.

In the context of the supply chain for a product, vendor-managed inventory is a strategy that allows suppliers to determine buyer needs and automatically ship product.

Delvry Inc. is a solid fuel supplier. It supplies coal to different thermal power plants. The company takes legal possession of the coal, and they hire outside transporters to aid the delivery process. In this scenario, Delvry Inc. is a(n) _____.

Allied Bakeries sells processed food and beverages manufactured by Winston Corp. to the public. In this scenario, Allied Bakeries is a _____.

Explain the roles of retailers and wholesalers as members in a distribution channel.

In the context of the various modes of transportation, sending products by ship is the most expensive option available to producers.

Gregory works for Ocan Foods, a food supplier. His main responsibility is to make tactical decisions involving the actual movement of goods along his company's supply chain. Gregory is involved in _____.

In the context of consumer pricing perceptions, odd pricing creates a perception of:

Everyday-low pricing (EDLP) means pricing a handful of items temporarily below cost to drive traffic.

Dominic's Store offers a wide variety of clothes, furniture, cosmetics, and office supplies at significantly lower prices and provides less service than most department stores. In this scenario, Dominic's Store most likely is a(n) _____.

In the context of fixed margin pricing, which of the following statements is true of the profit margin?

Railroads are the slowest mode of transportation.

Brendon Steels, a steel manufacturer, sells its steel rods and steel slabs to Widget Corp. that, in turn, sells them to various construction companies. In this scenario, Widget Corp. is a _____.

In the context of pricing strategies, companies usually express volume goals in terms of profitability.

Which of the following statements is true of demand-based pricing?

Merchant wholesalers can develop their own marketing strategies, including pricing strategies, because they:

Spade Archer buys surgical knives, scissors, forceps, needle holders, and retractors from a surgical equipment manufacturer and sells them to local hospitals. In this scenario, Spade Archer is a _____.

Kiddiecon is a company that makes stationery products for children. The company relies on door-to-door sales strategy to sell its products. It is evident that Kiddiecon is engaged in _____.