Exam 1: Introduction

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On any given day in the United States about half the population will be customers of the foodservice industry.

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True

The greatest recent growth for contractors has been in primary- and secondary- school markets because they have:

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C

It is anticipated that the quick- service segment of the industry, clearly the healthiest overall, will experience explosive growth in the next few years.

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Table d'hôte is a method of pricing in which:

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What type of restaurant relies on promotional tie- ins? Why are promotional tie- ins so important for this type of restaurant?

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Counter service allows customers to sit at a counter facing the production area.

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A limited menu___________ the number of customers.

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Using convenience items will result in greater labor cost but lower food cost.

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Most restaurants operate on relatively ___________profit margins.

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In recent years pizza chains have pursued a strategy of competing on price by targeting___________and young families.

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In the early stages of a new operation, the restaurant goes through an introductory stage in which the___________ is introduced into the marketplace.

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Why can cost- cutting be detrimental?

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The___________ manager waits until trends work their way through society and manifest themselves.

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In recent years sandwich chains have responded to customer demand for healthier items by doing what?

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Which is the largest contractor, with 29 percent of the market?

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Menus that are variable are used in fast- food and specialty operations.

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Lack of sales often comes from a lack ___________of and creativity in developing new ideas.

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Describe frequency of menu change and how it can affect an operation.

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An advantage of à la carte menus is their perception of being:

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Restaurateurs most frequently use family and friends, food and equipment vendors, and printed materials as sources of information.

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