Exam 10: Questionnaire and Form

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In questionnaire design, assigning a code to every conceivable response before data collection is called pre- coding.

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What techniques can the researcher use when trying to overcome a respondent's inability to answer?

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Pretests are best done by personal interviews, even if the actual survey is to be conducted by mail, telephone, or electronic means.

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When developing questionnaire questions, if you are considering order position bias and the set of all possible response alternatives, you are developing _ questions.

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The first step in the questionnaire design process is .

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When developing a questionnaire, the following guidelines: (1) use positive and negative statements, (2) avoid implicit alternatives, and (3) avoid leading questions, are used when .

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Filter questions enable the researcher to filter out respondents who are not adequately informed.

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The steps in the questionnaire design process are interrelated and the development of a questionnaire will involve some iteration and looping.

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When trying to overcome respondents' unwillingness to answer, the researcher might list the possible responses a respondent might make. More specifically, the list is an effort by the researcher to _ .

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specify the set of response alternatives and the response format.

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Research indicates that questions that rely on unaided recall can underestimate the actual occurrence of an event.

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What are the guidelines for the placement of branching questions?

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Pretesting refers to the testing of the questionnaire on a small sample of respondents to identify and eliminate potential problems. Discuss what the researcher expects to gain from pretesting the questionnaire.

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