Exam 7: Amazoncom: an Empire Stretching From Cardboard Box to Kindle to Cloud
Exam 1: Setting the Stage: Technology and the Modern Enterprise59 Questions
Exam 2: Strategy and Technology: Concepts and Frameworks for Understanding What Separates Winners From Losers78 Questions
Exam 3: Zara: Fast Fashion From Savvy Systems70 Questions
Exam 4: Netflix in Two Acts: the Making of an E-Commerce Giant and the Uncertain Future of Atoms to Bits94 Questions
Exam 5: Moores Law and More: Fast, Cheap Computing and What This Means for the Manager78 Questions
Exam 6: Disruptive Technologies: Understanding the Giant Killers and Considerations for Avoiding Extinction38 Questions
Exam 7: Amazoncom: an Empire Stretching From Cardboard Box to Kindle to Cloud93 Questions
Exam 8: Understanding Network Effects: Strategies for Competing in a Platform-Centric, Winner-Take-All World71 Questions
Exam 9: Social Media, Peer Production, and Web 20111 Questions
Exam 10: The Sharing Economy, Collaborative Consumption, and Creating More Efficient Markets Through Technology43 Questions
Exam 11: Facebook: a Billion-Plus Users, the High-Stakes Move to Mobile, and Big Business From the Social Graph103 Questions
Exam 12: Rent the Runway: Entrepreneurs Expanding an Industry52 Questions
Exam 13: Understanding Software: a Primer for Managers75 Questions
Exam 14: Software in Flux: Open Source, Cloud, Vittualized and App-Driven Shifts84 Questions
Exam 15: The Data Asset: Databases, Business Intelligence, Analytics, Big Data, and Competitive Advantage97 Questions
Exam 16: A Managers Guide to the Internet and Telecommunications82 Questions
Exam 17: Information Security: Barbarians at the Gateway and Just About Everywhere Else89 Questions
Exam 18: Google in Three Parts: Search, Online Advertising, and an Alphabet of Opportunity137 Questions
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Amazon has significantly changed the cost-structure of the publishing industry.
(True/False)
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(32)
Roughly 300 Amazon pop-up stores, temporary kiosk-style spots in malls or other heavy-traffic retail spaces, have also appeared through Spring 2017.
(True/False)
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(30)
Amazon's success strategy is based on the focus on its quarterly results.
(True/False)
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(32)
What are the two primary advantages of using E-Ink vs. a traditional laptop or smartphone display? What is the main reason E-Ink isn't being used for laptops or tablets?
(Essay)
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(37)
While so many managers focus on what's changing in tech-fueled industries, Bezos feels that building strategy based on factors that are NOT going to change is critically important.
(True/False)
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_____ problems are problems that arise when organizations cannot easily convert assets to cash.
(Short Answer)
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Amazon will not have to worry about government antitrust concerns in eBook publishing since there are so many real-world bookstores, both chains and independents.
(True/False)
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Initially, Amazon adopted the domain of a non-profit organization.
(True/False)
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Amazon, as a company, is susceptible to channel conflicts, but less so if it can deliver suppliers a greater revenue than all other channels combined.
(True/False)
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Amazon PrimeAir is the name of Jeff Bezos' commercial rocketry and aviation firm.
(True/False)
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(38)
The Amazon Prime service provides consumers with unlimited two-day shipping and ultimately encourages more purchases from the site, and reinforces Amazon as a first-choice shopping destination for Prime members.
(True/False)
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Free shipping can cost Amazon upwards of . _____ million in a single quarter,
(Multiple Choice)
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_____ is a classification of software that monitors trends among customers and uses this data to personalize an individual customer's experience.
(Short Answer)
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______________ refers to the industry practice where the publisher sets the price and the reseller gets a cut (usually around 30 percent in electronic book markets).
(Short Answer)
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_____ is the number of times inventory is sold or used during a specific period.
(Short Answer)
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