Question 1

What do earned actions measure?

Accepted Answer

A)  Comments and likes. 
B)  Earned views, earned comments and earned likes 
C)  Visits on the website. 
D)  Ad views. 
A)  Comments and likes. 
B)  Earned views, earned comments and earned likes 
C)  Visits on the website. 
D)  Ad views.

Question 2

AdWords for video is only recommended for branding.

Accepted Answer

A) True 
 B)False

Question 3

_______ is used for AdWords for video campaigns.

Accepted Answer

A)  Cost-per-click (CP
C)  bidding 
B)  Cost-per-acquisition (CP
A)  bidding 
C)  Cost-per-thousand-impressions (CPM) bidding 
D)  Cost-per-view (CPV) bidding 
A)  Cost-per-click (CP
C)  bidding 
B)  Cost-per-acquisition (CP
A)  bidding 
C)  Cost-per-thousand-impressions (CPM) bidding 
D)  Cost-per-view (CPV) bidding

Question 4

The best way to reserve an ad is to:

Accepted Answer

A)  Contact a Google sales representative 
B)  Create a reservation campaign in AdWords 
C)  Create a standard video campaign 
D)  Enter specifications on the "Reservation tab" 
A)  Contact a Google sales representative 
B)  Create a reservation campaign in AdWords 
C)  Create a standard video campaign 
D)  Enter specifications on the "Reservation tab"

Question 5

TrueView in-display video ads run on:

Accepted Answer

A)  YouTube video and search pages and the Display Network 
B)  The YouTube Network 
C)  The Display Network 
D)  The Search Network and the Display Network 
A)  YouTube video and search pages and the Display Network 
B)  The YouTube Network 
C)  The Display Network 
D)  The Search Network and the Display Network

Question 6

________ targeting enables advertisers to target specific websites, YouTube videos, and YouTube Partner channels with TrueView ads.

Accepted Answer

A)  Contextual 
B)  Placement 
C)  Interest 
D)  Topic 
A)  Contextual 
B)  Placement 
C)  Interest 
D)  Topic

Question 7

Advertisers can implement a remarketing tag for mastheads

Accepted Answer

A) True 
 B)False

Question 8

Where does the user land if they click a TrueView in-display ad?

Accepted Answer

A)  The advertiser's YouTube watch page or channel. 
B)  The advertiser's website. 
C)  The advertiser's YouTube masthead. 
D)  The ad's destination URL. 
A)  The advertiser's YouTube watch page or channel. 
B)  The advertiser's website. 
C)  The advertiser's YouTube masthead. 
D)  The ad's destination URL.

Question 9

Which can be done in YouTube Analytics?

Accepted Answer

A)  Create remarketing lists. 
B)  Check the conversion volume. 
C)  Check the count of earned subscribers. 
D)  Check engagement reports. 
A)  Create remarketing lists. 
B)  Check the conversion volume. 
C)  Check the count of earned subscribers. 
D)  Check engagement reports.

Question 10

Which devices can the advertiser target with a mobile video masthead?

Accepted Answer

A)  Tablets only. 
B)  Both mobile and tablets. 
C)  Android devices only. 
D)  Mobile only. 
A)  Tablets only. 
B)  Both mobile and tablets. 
C)  Android devices only. 
D)  Mobile only.

Question 11

To run a TrueView video ad, the video must be uploaded to:

Accepted Answer

A)  an advertiser's website. 
B)  YouTube, with the privacy settings changed to "Private." 
C)  any video hosting site. 
D)  YouTube, with the privacy settings changed to "Public" or "Unlisted." 
A)  an advertiser's website. 
B)  YouTube, with the privacy settings changed to "Private." 
C)  any video hosting site. 
D)  YouTube, with the privacy settings changed to "Public" or "Unlisted."

Question 12

Which can an advertiser include in a TrueView video ad to increase interactivity?

Accepted Answer

A)  A scrolling banner 
B)  An animated GIF 
C)  A card 
D)  A blinking border 
A)  A scrolling banner 
B)  An animated GIF 
C)  A card 
D)  A blinking border

Question 13

With AdWords for video, an advertiser can target:

Accepted Answer

A)  Specific YouTube channels. 
B)  All of the listed answers are correct. 
C)  Websites on the Google Display Network (GDN). 
D)  Specific YouTube videos. 
A)  Specific YouTube channels. 
B)  All of the listed answers are correct. 
C)  Websites on the Google Display Network (GDN). 
D)  Specific YouTube videos.

Question 14

To get full access to YouTube analytics, you need to link your AdWords and YouTube accounts.

Accepted Answer

A) True 
 B)False

Question 15

A TrueView in-display video ad needs to be:

Accepted Answer

A)  There isn't a limit. 
B)  Approximately 2 minutes. 
C)  Less than 30 seconds. 
D)  More than 30 seconds. 
A)  There isn't a limit. 
B)  Approximately 2 minutes. 
C)  Less than 30 seconds. 
D)  More than 30 seconds.

Question 16

Which of these remarketing lists can be used for a video campaign?

Accepted Answer

A)  People who clicked the +1 button on the advertiser's Google+ page 
B)  All of the listed answers are correct 
C)  People who watched certain videos on the advertiser's YouTube channel 
D)  People who skipped the advertiser's TrueView in-stream ads 
A)  People who clicked the +1 button on the advertiser's Google+ page 
B)  All of the listed answers are correct 
C)  People who watched certain videos on the advertiser's YouTube channel 
D)  People who skipped the advertiser's TrueView in-stream ads

Question 17

What is masthead billing based on?

Accepted Answer

A)  A flat fee. 
B)  Impressions and clicks. 
C)  Clicks. 
D)  Impressions. 
A)  A flat fee. 
B)  Impressions and clicks. 
C)  Clicks. 
D)  Impressions.

Question 18

Why should a YouTube account be linked to a Google+ page?

Accepted Answer

A)  So your video ads appear on Google+, too. 
B)  To get a "YouTube tab" on the Google+ profile. 
C)  For auto-sharing of uploads to Google+ with customized posts. 
D)  To get a "YouTube" tab on the Google+ profile and for auto-sharing of uploads to Google+ with customized posts. 
A)  So your video ads appear on Google+, too. 
B)  To get a "YouTube tab" on the Google+ profile. 
C)  For auto-sharing of uploads to Google+ with customized posts. 
D)  To get a "YouTube" tab on the Google+ profile and for auto-sharing of uploads to Google+ with customized posts.

Question 19

Which of these can be created to run on the Display Network?

Accepted Answer

A)  VideoPlus ads 
B)  Homepage expandable Masthead ads 
C)  Lightbox ads and TrueView in-display ads 
D)  TrueView ads and VideoPlus ads 
A)  VideoPlus ads 
B)  Homepage expandable Masthead ads 
C)  Lightbox ads and TrueView in-display ads 
D)  TrueView ads and VideoPlus ads

Question 20

An advertiser who wants to target specific categories of video content on the Google Display Network (GDN) should:

Accepted Answer

A)  add the keyword "video" to the campaign. 
B)  add a remarketing list to the campaign. 
C)  use AdWords for video. 
D)  create a Search Network with Display Select campaign. 
A)  add the keyword "video" to the campaign. 
B)  add a remarketing list to the campaign. 
C)  use AdWords for video. 
D)  create a Search Network with Display Select campaign.

What do earned actions measure?

AdWords for video is only recommended for branding.

_______ is used for AdWords for video campaigns.

The best way to reserve an ad is to:

TrueView in-display video ads run on:

________ targeting enables advertisers to target specific websites, YouTube videos, and YouTube Partner channels with TrueView ads.

Advertisers can implement a remarketing tag for mastheads

Where does the user land if they click a TrueView in-display ad?

Which can be done in YouTube Analytics?

Which devices can the advertiser target with a mobile video masthead?

To run a TrueView video ad, the video must be uploaded to:

Which can an advertiser include in a TrueView video ad to increase interactivity?

With AdWords for video, an advertiser can target:

To get full access to YouTube analytics, you need to link your AdWords and YouTube accounts.

A TrueView in-display video ad needs to be:

Which of these remarketing lists can be used for a video campaign?

What is masthead billing based on?

Why should a YouTube account be linked to a Google+ page?

Which of these can be created to run on the Display Network?

An advertiser who wants to target specific categories of video content on the Google Display Network (GDN) should:

Google AdWords: Display Advertising

Google AdWords Fundamentals

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Exam 6: Google Analytics Individual Qualification (IQ)

What do earned actions measure?

AdWords for video is only recommended for branding.

_______ is used for AdWords for video campaigns.

The best way to reserve an ad is to:

TrueView in-display video ads run on:

________ targeting enables advertisers to target specific websites, YouTube videos, and YouTube Partner channels with TrueView ads.

Advertisers can implement a remarketing tag for mastheads

Where does the user land if they click a TrueView in-display ad?

Which can be done in YouTube Analytics?

Which devices can the advertiser target with a mobile video masthead?

To run a TrueView video ad, the video must be uploaded to:

Which can an advertiser include in a TrueView video ad to increase interactivity?

With AdWords for video, an advertiser can target:

To get full access to YouTube analytics, you need to link your AdWords and YouTube accounts.

A TrueView in-display video ad needs to be:

Which of these remarketing lists can be used for a video campaign?

What is masthead billing based on?

Why should a YouTube account be linked to a Google+ page?

Which of these can be created to run on the Display Network?

An advertiser who wants to target specific categories of video content on the Google Display Network (GDN) should:

Google AdWords: Display Advertising

Google AdWords Fundamentals

Associate Android Developer

Associate Cloud Engineer

Cloud Digital Leader

Google Analytics Individual Qualification

GSuite

Looker Business Analyst

LookML Developer

Mobile Web Specialist

Professional Cloud Architect on Google Cloud Platform

Professional Cloud Developer

Professional Cloud DevOps Engineer

Professional Cloud Network Engineer

Professional Cloud Security Engineer

Professional Collaboration Engineer

Professional Data Engineer on Google Cloud Platform

Professional Machine Learning Engineer

Filters