Exam 2: Media Literacy in the Digital Age
Exam 1: Mass Communication and Its Digital Transformation62 Questions
Exam 2: Media Literacy in the Digital Age60 Questions
Exam 3: Print Media: Books, Newspapers, and Magazines60 Questions
Exam 4: Audio Media: Music Recordings, Radio60 Questions
Exam 5: Visual Media: Photography, Movies, and Television60 Questions
Exam 6: Interactive Media: The Internet, Video Games, and Virtual Reality60 Questions
Exam 7: The Impact of Social Media60 Questions
Exam 8: Journalism: From Information to Participation60 Questions
Exam 9: Public Relations: Building Relationships With Strategic Communications60 Questions
Exam 10: Advertising: The Power of Persuasion60 Questions
Exam 11: Media Ethics60 Questions
Exam 12: Communication Law and Regulation in the Digital Age58 Questions
Exam 13: Media Theory and Research60 Questions
Exam 14: Mass Communication and Politics in the Digital Age60 Questions
Exam 15: Global Media in the Digital Age59 Questions
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What has research revealed about media bias and media effects?
Free
(Multiple Choice)
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Correct Answer:
A
__________ combine certain elements of books and newspapers in their media grammar.
Free
(Multiple Choice)
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Correct Answer:
D
What does Magritte's famous "This is not a pipe" painting tell us?
Free
(Multiple Choice)
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Correct Answer:
D
__________ is generally either underlined or otherwise set apart typographically or graphically from nonlinked text.
(Multiple Choice)
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Much like signs and symbols, __________ appear natural and go largely unquestioned.
(Multiple Choice)
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Asking yourself how you would feel if the group with whom you identify was portrayed in a particular way allows you to __________.
(Multiple Choice)
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Explain why media literacy is a critical skill in today's society, and give one example of an activity that can increase your media literacy.
(Essay)
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Each medium of mass communication presents its messages uniquely according to a set of underlying rules that can also be described as __________.
(Multiple Choice)
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Media businesses have been among the most profitable of any industry, with profit margins typically around __________ on an annual basis.
(Multiple Choice)
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In many developing countries, technology is not easily accessible because of _________.
(Multiple Choice)
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Media critics have argued that media monopolies and conglomerates contribute to which problem?
(Multiple Choice)
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The main concern in the early days of film in the 1920s was the medium's depiction of __________.
(Multiple Choice)
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If much of the media we consume comes from a handful of large conglomerates, it raises questions about the role of media __________, how information may be skewed toward a particular viewpoint that influences our views of politics, society, or culture.
(Multiple Choice)
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The shift from point-and-click interactions with a mouse to touchscreen swipes and "pinches" that help manipulate content makes us aware that __________.
(Multiple Choice)
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__________ is/are one of the few traditional mass-communication formats to include frequent interaction between media producers or hosts and the audience.
(Multiple Choice)
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Telecommunications mergers and acquisitions in the billions of dollars have built a ____________ in the United States, a group of independent businesses that collaborate to regulate the production, pricing, and marketing of goods.
(Multiple Choice)
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Describe a significant change over the years in the media grammar of newspapers, and explain why this is the case.
(Essay)
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New efficiencies of creating and delivering content in a digital, networked environment are emerging throughout the world. Long-held, highly profitable business models based on __________ are less viable nowadays.
(Multiple Choice)
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Edited audio clips from interviews with people are known as __________.
(Multiple Choice)
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