Question 1

The information contained in the daily business intelligence reports becomes the foundation upon which a franchise system builds what?

Accepted Answer

A) experience 
B) working knowledge profiles 
C) reliability 
D) target markets 
A) experience 
B) working knowledge profiles 
C) reliability 
D) target markets B

Question 2

Which of the following activities at the franchisor's headquarters office should be the center of attention?

Accepted Answer

A) marketing and advertising to prospective franchisees for franchise development 
B) managing people who perform franchise support and franchise development 
C) helping and supporting business units 
D) dealing with financial issues such as accounting and finances 
A) marketing and advertising to prospective franchisees for franchise development 
B) managing people who perform franchise support and franchise development 
C) helping and supporting business units 
D) dealing with financial issues such as accounting and finances C

Question 3

Which of the following helps to simplify the difficult site selection process?

Accepted Answer

A) value-cost-risk procedures 
B) working knowledge profiles 
C) data analyses 
D) all of the above 
A) value-cost-risk procedures 
B) working knowledge profiles 
C) data analyses 
D) all of the above A

Question 4

What is the primary purpose of information systems in a start-up franchise?

Accepted Answer

A) to improve operations at franchised units 
B) to improve operations at franchisor's headquarters 
C) to generate data which can be used to accumulate working knowledge 
D) to leverage working knowledge and increase profits 
A) to improve operations at franchised units 
B) to improve operations at franchisor's headquarters 
C) to generate data which can be used to accumulate working knowledge 
D) to leverage working knowledge and increase profits

Question 5

Which of the following activities at the franchised unit should be the center of attention?

Accepted Answer

A) making sales to customers 
B) managing people who make sales to customers 
C) dealing with financial issues such as accounting and finances 
D) marketing and advertising to customers 
A) making sales to customers 
B) managing people who make sales to customers 
C) dealing with financial issues such as accounting and finances 
D) marketing and advertising to customers

Question 6

What is the primary purpose of information systems in a large franchise?

Accepted Answer

A) to increase profits 
B) to generate data which can be used to accumulate working knowledge 
C) to leverage working knowledge 
D) both a and c 
A) to increase profits 
B) to generate data which can be used to accumulate working knowledge 
C) to leverage working knowledge 
D) both a and c

Question 7

What is the primary purpose of information systems in a mid-size franchise?

Accepted Answer

A) to improve operations at franchisor's headquarters 
B) to leverage working knowledge 
C) to generate data which can be used to accumulate working knowledge 
D) to increase profits 
A) to improve operations at franchisor's headquarters 
B) to leverage working knowledge 
C) to generate data which can be used to accumulate working knowledge 
D) to increase profits

Question 8

Where does working knowledge come from?

Accepted Answer

A) financial reports 
B) customers 
C) franchisors 
D) data analyses 
A) financial reports 
B) customers 
C) franchisors 
D) data analyses

Question 9

Which of the following is NOT an element of virtual relationship management in e-business strategy?

Accepted Answer

A) collaboration with suppliers through Internet 
B) collaboration with suppliers through Extranet 
C) collaboration with consumers through Internet 
D) intra-enterprise collaboration through Intranet 
A) collaboration with suppliers through Internet 
B) collaboration with suppliers through Extranet 
C) collaboration with consumers through Internet 
D) intra-enterprise collaboration through Intranet

Question 10

Why might it be a good idea for a franchisor to investigate several ASP vendors before choosing one?

Accepted Answer

A) some ASP vendors are riskier than others. 
B) the franchisor is looking for the ASP with the highest value and the lowest cost. 
C) the franchisor must be sure the data of the franchise is well-protected. 
D) all of the above. 
A) some ASP vendors are riskier than others. 
B) the franchisor is looking for the ASP with the highest value and the lowest cost. 
C) the franchisor must be sure the data of the franchise is well-protected. 
D) all of the above.

The information contained in the daily business intelligence reports becomes the foundation upon which a franchise system builds what?

Which of the following activities at the franchisor's headquarters office should be the center of attention?

Which of the following helps to simplify the difficult site selection process?

What is the primary purpose of information systems in a start-up franchise?

Which of the following activities at the franchised unit should be the center of attention?

What is the primary purpose of information systems in a large franchise?

What is the primary purpose of information systems in a mid-size franchise?

Where does working knowledge come from?

Which of the following is NOT an element of virtual relationship management in e-business strategy?

Why might it be a good idea for a franchisor to investigate several ASP vendors before choosing one?

Franchising: History and Overview

Recognizing Franchising Opportunities

The Franchisor Business Plan

Franchisor Management, Organization and Administrative Policy

The Franchise Marketing Process

Selling Franchises and Marketing Research

Co-Branding

Managing the Franchisors Operations Process

Location and Site Selection

Accounting and Financial Statements: Presentation and Uses

Financial Management and Fiscal Planning Tools and Techniques

Franchise Legal Documents

Trademarks, Copyrights, Patents, and Trade Secrets Stage Five: the Franchisee

Investigating Franchise Opportunities

Financing Your Franchised Business

Marketing the Franchisee Business

Managing the Franchisee Business Stage Six: the Franchiserfranchisee Relationship

The Franchising Relationship

Franchiser Support Services Stage Seven: Current Issues in Franchising

Social Responsibility and Business Ethics

International Franchising

Filters

Exam 12: Information Systems in Franchising

The information contained in the daily business intelligence reports becomes the foundation upon which a franchise system builds what?

Which of the following activities at the franchisor's headquarters office should be the center of attention?

Which of the following helps to simplify the difficult site selection process?

What is the primary purpose of information systems in a start-up franchise?

Which of the following activities at the franchised unit should be the center of attention?

What is the primary purpose of information systems in a large franchise?

What is the primary purpose of information systems in a mid-size franchise?

Where does working knowledge come from?

Which of the following is NOT an element of virtual relationship management in e-business strategy?

Why might it be a good idea for a franchisor to investigate several ASP vendors before choosing one?

Franchising: History and Overview

Recognizing Franchising Opportunities

The Franchisor Business Plan

Franchisor Management, Organization and Administrative Policy

The Franchise Marketing Process

Selling Franchises and Marketing Research

Co-Branding

Managing the Franchisors Operations Process

Location and Site Selection

Accounting and Financial Statements: Presentation and Uses

Financial Management and Fiscal Planning Tools and Techniques

Franchise Legal Documents

Trademarks, Copyrights, Patents, and Trade Secrets Stage Five: the Franchisee

Investigating Franchise Opportunities

Financing Your Franchised Business

Marketing the Franchisee Business

Managing the Franchisee Business Stage Six: the Franchiserfranchisee Relationship

The Franchising Relationship

Franchiser Support Services Stage Seven: Current Issues in Franchising

Social Responsibility and Business Ethics

International Franchising

Filters