Exam 8: Output, Price, and Profit: the Importance of Marginal Analysis

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A firm should use marginal analysis when making a price-output decision.

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Marginal revenue is the addition to a firm's revenue from

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If a firm's average cost is currently $100, and the marginal cost is $95, then the average cost is currently falling.

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Table 8-1 Table 8-1    -At optimal output, the firm described in Table 8-1 sells its output at a price of -At optimal output, the firm described in Table 8-1 sells its output at a price of

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Once the profit-maximizing output where MR = MC is determined, price is set by

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Using marginal analysis, explain why many restaurants and coffee shops offer low-cost refills on beverages (for example, a shop may charge $1.50 for a cup of coffee and only $.50 for a refill).

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Average cost can be thought of as the cost per unit.

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Figure 8-4 Figure 8-4    -In Figure 8-4 at output level 2, -In Figure 8-4 at output level 2,

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Tour companies and cruise lines often offer last minute fares that are far below the prices paid by customers who have booked their trips far in advance.Use marginal analysis to explain this pricing tactic.

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Firms can make decisions using marginal analysis even if they do not know the shape of a demand curve.

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Ben quit his job as an economics professor to become a golf professional.He gave up his salary ($40,000) and invested his retirement fund of $50,000 (which was earning 10 percent interest) in this venture.After all expenses, his net winnings (profit) were $45,000.Ben's economic profits were

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A firm that decides to make a price cut assumes that marginal profit is negative.

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Table 8-1 Table 8-1    -To maximize its profits, the firm described in Table 8-1 should produce ____ unit(s) of output. -To maximize its profits, the firm described in Table 8-1 should produce ____ unit(s) of output.

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If at an output of 4,000 units Sloan Company is making an economic profit and marginal profit is $20 per unit, the firm should

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In arriving at the quantity of output and price of its product, a company

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Table 8-1 Table 8-1    -The firm described in Table 8-1 has a fixed cost of ____ at its optimal level of output. -The firm described in Table 8-1 has a fixed cost of ____ at its optimal level of output.

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If marginal profit is zero, then total profit is at a maximum.

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The demand curve for a firm's product is also the curve showing

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Dunston Military Academy has an annual deficit of $250,000.Its 1,000 students pay tuition of $10,000 each per year.The economics faculty has recommended solving the problem by recruiting additional athletes with $5,000 scholarships.Each additional athlete will cost the school $2,500 (equipment, etc.).Assuming the academy agrees, how many athletes are needed to eliminate the deficit?

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What is the value of marginal profit at the profit-maximizing output?

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