Question 1

The four major sectors in the travel market are airline tickets, hotel reservations, cruises/tours, and ________.

Accepted Answer

car rentals

Question 2

Which of the following is not one of the methods used by traditional retailers to develop multi-channel integration?

Accepted Answer

A) online Web catalog 
B) online order, in-store pickup 
C) online supply-push 
D) online promotions for offline purchases 
A) online Web catalog 
B) online order, in-store pickup 
C) online supply-push 
D) online promotions for offline purchases C

Question 3

The major impact of Internet real estate sites is in enabling online-only property transactions.

Accepted Answer

A) True 
 B)False  False

Question 4

For a quick check of a firm's short-term financial health, examine its:

Accepted Answer

A) working capital. 
B) gross margin. 
C) long-term debt. 
D) cost of sales. 
A) working capital. 
B) gross margin. 
C) long-term debt. 
D) cost of sales.

Question 5

Contrary to predictions of analysts made during the early days of e-commerce, the Internet has led to both disintermediation and hypermediation on a widespread basis.

Accepted Answer

A) True 
 B)False

Question 6

Comparison shopping sites drive approximately ________ % of e-commerce.

Accepted Answer

A) 15 
B) 30 
C) 50 
D) 75 
A) 15 
B) 30 
C) 50 
D) 75

Question 7

What is another name for pro forma earnings?

Accepted Answer

A) net margin 
B) operating income 
C) earnings before income taxes, depreciation, and amortization (EBITD
A)  
D) generally accepted accounting principles (GAA 
A) net margin 
B) operating income 
C) earnings before income taxes, depreciation, and amortization (EBITD
A)  
D) generally accepted accounting principles (GAA

Question 8

All of the following statements about Amazon.com are true except:

Accepted Answer

A) Amazon has achieved success by focusing on its primary mission: selling books at highly competitive prices. 
B) Amazon leases its own computing power to other companies. 
C) eBay can be considered a competitor of Amazon's. 
D) the Kindle is the best-selling product in Amazon's history. 
A) Amazon has achieved success by focusing on its primary mission: selling books at highly competitive prices. 
B) Amazon leases its own computing power to other companies. 
C) eBay can be considered a competitor of Amazon's. 
D) the Kindle is the best-selling product in Amazon's history.

Question 9

In ________, all of a customer's financial (and even nonfinancial)data are pulled together at a single personalized Web site.

Accepted Answer

A) account aggregation 
B) a financial portal 
C) integrated financial services 
D) EBPP systems 
A) account aggregation 
B) a financial portal 
C) integrated financial services 
D) EBPP systems

Question 10

If a firm's ________ is only marginally positive, or negative, the firm will likely have trouble meeting its short-term obligations.

Accepted Answer

The answer of If a firm's ________ is only marginally...

Question 11

Online retailing provides an example of the powerful role that intermediaries continue to play in retail trade.

Accepted Answer

A) True 
 B)False

Question 12

Online career sites are being threatened by both job search engines and aggregators.

Accepted Answer

A) True 
 B)False

Question 13

Which of the following best explains why the service sector is a natural avenue for e-commerce?

Accepted Answer

A) The service sector is less geographically reliant and more globally oriented. 
B) The service sector has historically been more technology-reliant. 
C) Much of the value in services is based on the collection, storage, and exchange of information. 
D) It is not; services are difficult to translate to e-commerce because they rely on face-to-face communication and barter. 
A) The service sector is less geographically reliant and more globally oriented. 
B) The service sector has historically been more technology-reliant. 
C) Much of the value in services is based on the collection, storage, and exchange of information. 
D) It is not; services are difficult to translate to e-commerce because they rely on face-to-face communication and barter.

Question 14

Which of the following is not one of Amazon's primary business models?

Accepted Answer

A) transaction brokering 
B) financial services provider 
C) manufacturer-direct 
D) content provider 
A) transaction brokering 
B) financial services provider 
C) manufacturer-direct 
D) content provider

Question 15

All of the following are challenges faced by bricks-and-clicks firms except:

Accepted Answer

A) coordinating prices across channels. 
B) handling returns of Web purchases at retail outlets. 
C) building a credible Web site. 
D) building a brand name. 
A) coordinating prices across channels. 
B) handling returns of Web purchases at retail outlets. 
C) building a credible Web site. 
D) building a brand name.

Question 16

________ occurs when retailers of products must compete on price and currency of inventory directly against the manufacturer.

Accepted Answer

The answer of ________ occurs when retailers of products must...

Question 17

________ measures the percentage of sales revenue a firm is able to retain after all expenses are deducted from gross revenues.

Accepted Answer

The answer of ________ measures the percentage of sales revenue...

Question 18

In 2013, online retail revenues were approximately:

Accepted Answer

A) $2.6 billion. 
B) $26 billion. 
C) $260 billion. 
D) $2.6 trillion. 
A) $2.6 billion. 
B) $26 billion. 
C) $260 billion. 
D) $2.6 trillion.

Question 19

A(n)________ is a single channel Web firm that generates almost all its revenues from online sales.

Accepted Answer

The answer of A(n)________ is a single channel Web firm...

Question 20

Which of the following is not a major trend in the online recruitment services industry?

Accepted Answer

A) disintermediation 
B) localization 
C) social networking 
D) consolidation 
A) disintermediation 
B) localization 
C) social networking 
D) consolidation

The four major sectors in the travel market are airline tickets, hotel reservations, cruises/tours, and ________.

Which of the following is not one of the methods used by traditional retailers to develop multi-channel integration?

The major impact of Internet real estate sites is in enabling online-only property transactions.

For a quick check of a firm's short-term financial health, examine its:

Contrary to predictions of analysts made during the early days of e-commerce, the Internet has led to both disintermediation and hypermediation on a widespread basis.

Comparison shopping sites drive approximately ________ % of e-commerce.

What is another name for pro forma earnings?

All of the following statements about Amazon.com are true except:

In ________, all of a customer's financial (and even nonfinancial)data are pulled together at a single personalized Web site.

If a firm's ________ is only marginally positive, or negative, the firm will likely have trouble meeting its short-term obligations.

Online retailing provides an example of the powerful role that intermediaries continue to play in retail trade.

Online career sites are being threatened by both job search engines and aggregators.

Which of the following best explains why the service sector is a natural avenue for e-commerce?

Which of the following is not one of Amazon's primary business models?

All of the following are challenges faced by bricks-and-clicks firms except:

________ occurs when retailers of products must compete on price and currency of inventory directly against the manufacturer.

________ measures the percentage of sales revenue a firm is able to retain after all expenses are deducted from gross revenues.

In 2013, online retail revenues were approximately:

A(n)________ is a single channel Web firm that generates almost all its revenues from online sales.

Which of the following is not a major trend in the online recruitment services industry?

The Revolution Continues

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

E-Commerce Marketing Communications

Ethical, Social, and Political Issues in E-Commerce

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters

Exam 9: Online Retailing and Services

The four major sectors in the travel market are airline tickets, hotel reservations, cruises/tours, and ________.

Which of the following is not one of the methods used by traditional retailers to develop multi-channel integration?

The major impact of Internet real estate sites is in enabling online-only property transactions.

For a quick check of a firm's short-term financial health, examine its:

Contrary to predictions of analysts made during the early days of e-commerce, the Internet has led to both disintermediation and hypermediation on a widespread basis.

Comparison shopping sites drive approximately ________ % of e-commerce.

What is another name for pro forma earnings?

All of the following statements about Amazon.com are true except:

In ________, all of a customer's financial (and even nonfinancial)data are pulled together at a single personalized Web site.

If a firm's ________ is only marginally positive, or negative, the firm will likely have trouble meeting its short-term obligations.

Online retailing provides an example of the powerful role that intermediaries continue to play in retail trade.

Online career sites are being threatened by both job search engines and aggregators.

Which of the following best explains why the service sector is a natural avenue for e-commerce?

Which of the following is not one of Amazon's primary business models?

All of the following are challenges faced by bricks-and-clicks firms except:

________ occurs when retailers of products must compete on price and currency of inventory directly against the manufacturer.

________ measures the percentage of sales revenue a firm is able to retain after all expenses are deducted from gross revenues.

In 2013, online retail revenues were approximately:

A(n)________ is a single channel Web firm that generates almost all its revenues from online sales.

Which of the following is not a major trend in the online recruitment services industry?

The Revolution Continues

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

E-Commerce Marketing Communications

Ethical, Social, and Political Issues in E-Commerce

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters