Exam 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications

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A scheduling system for minimizing inventory by having components arrive exactly at the moment they are needed and finished goods shipped as soon as they leave the assembly line best describes a ________ strategy.

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A

A company having difficulty with timely delivery of parts to its manufacturing plants should implement a supply chain ________ system.

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Supply chain planning systems perform all of the following functions except

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E

The bullwhip effect describes consistency and continuity in demand for a product as it passes from one entity to the next across the supply chain.

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Why is overstocking warehouses not an effective solution for a problem of low availability?

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Operational CRM applications include tools for

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Analyzing customer buying patterns is an example of

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If manufacturers had perfect information, they could implement a

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The total time it takes to complete a business process, from start to finish, is called its ________ time.

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A suite of integrated software modules for finance and accounting, human resources, manufacturing and production, and sales and marketing that allows data to be used by multiple functions and business processes best describes

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Which of the following is not an example of next-generation enterprise applications?

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Total supply chain costs represent the majority of operating expenses for many businesses and in some industries approach 75 percent of the total operating budget.

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Supply chain ________ systems manage the flow of products through distribution centers and warehouses to ensure that products are delivered to the right locations in the most efficient manner.

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Safety stock acts as a buffer for the lack of flexibility in the supply chain.

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Before the Internet, supply chain coordination was hampered by the difficulties of making information flow smoothly among different internal supply chain processes.

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You have been hired by Croydon Visiting Nurse Services, whose business processes are all manual, paper-based processes. How might a CRM system benefit them?

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The bullwhip effect is countered by

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Major CRM application software vendors include Oracle, SAP, and Salesforce.com.

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Identify and describe the two types of customer relationship management applications.

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________ modules use many of the same data, tools, and systems as CRM to enhance collaboration between a company and its selling partners.

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