Question 1

As a new supervisor,you need to introduce yourself to your team of ten employees.The best medium for this type of nonroutine message would be

Accepted Answer

A)  a face-to-face meeting. 
B)  an email. 
C)  a conference call. 
D)  a tweet. 
E)  none of the above. 
A)  a face-to-face meeting. 
B)  an email. 
C)  a conference call. 
D)  a tweet. 
E)  none of the above. A

Question 2

Which of the following is not listed among factors to consider when choosing a medium for your message?

Accepted Answer

A)  Urgency 
B)  Cost 
C)  Sender preferences 
D)  Audience preferences 
E)  All of the above are listed. 
A)  Urgency 
B)  Cost 
C)  Sender preferences 
D)  Audience preferences 
E)  All of the above are listed. C

Question 3

List at least three factors to consider in deciding which medium to use for a business message.

Accepted Answer

Important factors to consider in selecting a medium are formality,confidentiality,ability to facilitate feedback,time,and cost.
Explanation: There are several factors to consider when choosing media: media richness,message formality,media limitation,urgency,cost,and audience preferences.

Question 4

Media richness refers to the relative costs of advertising in the various mass media.

Accepted Answer

A) True 
 B)False

Question 5

Briefly explain the difference between the topic of a message and the main idea.

Accepted Answer

The topic of a message is its broad subj

Question 6

In general,audiences are likely to

Accepted Answer

A)  ignore poor organization if the message is important. 
B)  form inaccurate conclusions from poorly organized messages. 
C)  fully understand most messages, even those that are poorly organized. 
D)  feel more comfortable with free-flowing, disorganized messages than with those that are rigidly structured. 
E)  none of the above. 
A)  ignore poor organization if the message is important. 
B)  form inaccurate conclusions from poorly organized messages. 
C)  fully understand most messages, even those that are poorly organized. 
D)  feel more comfortable with free-flowing, disorganized messages than with those that are rigidly structured. 
E)  none of the above.

Question 7

The scope of a message will generally be longer when

Accepted Answer

A)  the audience is unfamiliar with your topic. 
B)  the audience is unfamiliar with you and your credibility. 
C)  the audience is likely to resist your ideas. 
D)  your subject is controversial, complex, or both. 
E)  any of the above are true. 
A)  the audience is unfamiliar with your topic. 
B)  the audience is unfamiliar with you and your credibility. 
C)  the audience is likely to resist your ideas. 
D)  your subject is controversial, complex, or both. 
E)  any of the above are true.

Question 8

Briefly explain how the growth of electronic communication has become both a blessing and a curse for business communicators.

Accepted Answer

The proliferation of electronic communic

Question 9

Which of the following media would be best for sending a brief internal message (requiring no response from your audience)about an upcoming software update?

Accepted Answer

A)  Podcast 
B)  Email 
C)  Blog 
D)  Videoconference 
E)  Formal Letter 
A)  Podcast 
B)  Email 
C)  Blog 
D)  Videoconference 
E)  Formal Letter

Question 10

Taking the time to outline your points as you prepare business messages

Accepted Answer

A)  will save you time in the long run and lead to better results. 
B)  is feasible only when you are working on long reports-otherwise it is a waste of valuable time. 
C)  is a sign that your writing skills are weak, since good writers work from mental outlines only. 
D)  eliminates the creative spontaneity you need to create dynamic messages. 
E)  generally causes undue confusion, since you may not know exactly what you want to say. 
A)  will save you time in the long run and lead to better results. 
B)  is feasible only when you are working on long reports-otherwise it is a waste of valuable time. 
C)  is a sign that your writing skills are weak, since good writers work from mental outlines only. 
D)  eliminates the creative spontaneity you need to create dynamic messages. 
E)  generally causes undue confusion, since you may not know exactly what you want to say.

Question 11

In most cases,a message should be deferred or canceled if

Accepted Answer

A)  your news is bad. 
B)  someone else wants to deliver it. 
C)  your audience is highly receptive. 
D)  the time is wrong. 
E)  you have important information to share, but it could get you into trouble. 
A)  your news is bad. 
B)  someone else wants to deliver it. 
C)  your audience is highly receptive. 
D)  the time is wrong. 
E)  you have important information to share, but it could get you into trouble.

Question 12

In general,traditional business messages rely

Accepted Answer

A)  primarily on graphical elements (such as charts and diagrams) and less on text. 
B)  on an equal balance of graphical elements (such as charts and diagrams) and text. 
C)  primarily on text, with occasional support from graphical elements. (such as charts and diagrams). 
D)  entirely on text, with no graphical elements to distract the audience. 
E)  entirely on graphical elements, with no text to slow the audience down. 
A)  primarily on graphical elements (such as charts and diagrams) and less on text. 
B)  on an equal balance of graphical elements (such as charts and diagrams) and text. 
C)  primarily on text, with occasional support from graphical elements. (such as charts and diagrams). 
D)  entirely on text, with no graphical elements to distract the audience. 
E)  entirely on graphical elements, with no text to slow the audience down.

Question 13

Leaner media are best used for messages that

Accepted Answer

A)  are routine. 
B)  are highly emotional. 
C)  are nonroutine. 
D)  require feedback. 
E)  will likely cause controversy. 
A)  are routine. 
B)  are highly emotional. 
C)  are nonroutine. 
D)  require feedback. 
E)  will likely cause controversy.

Question 14

In business contexts,reports and proposals

Accepted Answer

A)  are never written in memo format. 
B)  must always be at least 10 pages long. 
C)  vary in length, and may be written in memo format but never as letters. 
D)  vary in length, and may be written in many formats, including letters and memos. 
E)  are rarely taken seriously unless they are lengthy and written in manuscript format. 
A)  are never written in memo format. 
B)  must always be at least 10 pages long. 
C)  vary in length, and may be written in memo format but never as letters. 
D)  vary in length, and may be written in many formats, including letters and memos. 
E)  are rarely taken seriously unless they are lengthy and written in manuscript format.

Question 15

When you get a vague request for information,the best way to handle it is to provide all the information you can and allow the audience members to pick and choose what is useful to them.

Accepted Answer

A) True 
 B)False

Question 16

Telephone calls are

Accepted Answer

A)  completely incapable of conveying nonverbal signals. 
B)  now acceptable only for external communication. 
C)  capable of conveying quite a few nonverbal signals. 
D)  no longer practical when compared to email. 
E)  preferable to electronic media when you need a permanent record. 
A)  completely incapable of conveying nonverbal signals. 
B)  now acceptable only for external communication. 
C)  capable of conveying quite a few nonverbal signals. 
D)  no longer practical when compared to email. 
E)  preferable to electronic media when you need a permanent record.

Question 17

List at least three helpful questions to ask in evaluating the purpose of a message.

Accepted Answer

Once you have determined the specific pu

Question 18

An example of a specific purpose for a business message would be

Accepted Answer

A)  to impart information to the audience. 
B)  to inform employees about the new vacation policy. 
C)  to persuade readers to take an action. 
D)  to obtain audience participation and collaboration. 
E)  to make a point. 
A)  to impart information to the audience. 
B)  to inform employees about the new vacation policy. 
C)  to persuade readers to take an action. 
D)  to obtain audience participation and collaboration. 
E)  to make a point.

Question 19

What is the scope of a business message?

Accepted Answer

The scope of a business message is the r

Question 20

Speeches,presentations,and meetings are all examples of ________ media.

Accepted Answer

oral
Explanation: Oral media i

As a new supervisor,you need to introduce yourself to your team of ten employees.The best medium for this type of nonroutine message would be

Which of the following is not listed among factors to consider when choosing a medium for your message?

List at least three factors to consider in deciding which medium to use for a business message.

Media richness refers to the relative costs of advertising in the various mass media.

Briefly explain the difference between the topic of a message and the main idea.

In general,audiences are likely to

The scope of a message will generally be longer when

Briefly explain how the growth of electronic communication has become both a blessing and a curse for business communicators.

Which of the following media would be best for sending a brief internal message (requiring no response from your audience)about an upcoming software update?

Taking the time to outline your points as you prepare business messages

In most cases,a message should be deferred or canceled if

In general,traditional business messages rely

Leaner media are best used for messages that

In business contexts,reports and proposals

When you get a vague request for information,the best way to handle it is to provide all the information you can and allow the audience members to pick and choose what is useful to them.

Telephone calls are

List at least three helpful questions to ask in evaluating the purpose of a message.

An example of a specific purpose for a business message would be

What is the scope of a business message?

Speeches,presentations,and meetings are all examples of ________ media.

Achieving Success Through Effective Business Communication

Mastering Team Skills and Interpersonal Communication

Communicating in a World of Diversity

Writing Business Messages

Completing Business Messages

Crafting Messages for Electronic Media

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Planning Reports and Proposals

Writing Reports and Proposals

Completing Reports and Proposals

Designing and Delivering Oral and Online Presentations

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Format and Layout of Business Documents

Documentation of Report Sources

Handbook of Grammar, Mechanics, and Usage

Filters

Exam 4: Planning Business Messages

As a new supervisor,you need to introduce yourself to your team of ten employees.The best medium for this type of nonroutine message would be

Which of the following is not listed among factors to consider when choosing a medium for your message?

List at least three factors to consider in deciding which medium to use for a business message.

Media richness refers to the relative costs of advertising in the various mass media.

Briefly explain the difference between the topic of a message and the main idea.

In general,audiences are likely to

The scope of a message will generally be longer when

Briefly explain how the growth of electronic communication has become both a blessing and a curse for business communicators.

Which of the following media would be best for sending a brief internal message (requiring no response from your audience)about an upcoming software update?

Taking the time to outline your points as you prepare business messages

In most cases,a message should be deferred or canceled if

In general,traditional business messages rely

Leaner media are best used for messages that

In business contexts,reports and proposals

When you get a vague request for information,the best way to handle it is to provide all the information you can and allow the audience members to pick and choose what is useful to them.

Telephone calls are

List at least three helpful questions to ask in evaluating the purpose of a message.

An example of a specific purpose for a business message would be

What is the scope of a business message?

Speeches,presentations,and meetings are all examples of ________ media.

Achieving Success Through Effective Business Communication

Mastering Team Skills and Interpersonal Communication

Communicating in a World of Diversity

Writing Business Messages

Completing Business Messages

Crafting Messages for Electronic Media

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Planning Reports and Proposals

Writing Reports and Proposals

Completing Reports and Proposals

Designing and Delivering Oral and Online Presentations

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Format and Layout of Business Documents

Documentation of Report Sources

Handbook of Grammar, Mechanics, and Usage

Filters