Exam 11: Managing the New Product Development Process

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Explain the value of the stage-gate process of new product development.

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Pioneer Cleaning Equipment has decided to use Design for Manufacturing (DFM)in designing and developing a new floor buffing machine.This will most likely result in a buffing machine that

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The House of Quality uses a scale from one to ten to evaluate competing products.

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A lead user for a product will often give you an earlier and more accurate idea of whether a new product will be successful in the marketplace compared to other customers.

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QFD was developed in Germany.

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Even though WordPerfect had a great product that fit customer requirements,it lost critical market share to Word for Windows as it was slow in coming out with its windows-based word processing program.This was probably due to the fact that its

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Paul is an Executive Vice President in a bank.Recently the bank President asked Paul to use his influence to ensure that the online banking project was developed and implemented.Paul is being asked to be a

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When measuring a company's new product development process performance,it is best to use multiple measures.

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A firm can benefit from developing "antichampions".

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Pioneer Cleaning Equipment wants to use The House of Quality in designing and developing a new floor buffing machine.What is the first step that Pioneer should take?

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