Exam 3: The Global Environment

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In 2004,the ______ ______ joined the Central America Free Trade Agreement.

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Dominican Republic

Marketers are particularly interested in targeting baby boomers because they typically possess which two things that marketing professionals seek?

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C

When it comes to income distribution,what income class is the marketing professional particularly attracted to?

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D

Which regulation was passed to eliminate monopolies and guarantee competition?

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Economic factors influence almost every marketing decision a firm makes.

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In 2003,when France refused to join the U.S.military operation in Iraq,many U.S.consumers refused to eat french fries,so clever marketers renamed them freedom fries.What obstacle were these marketers trying to overcome?

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When marketers use Facebook to increase awareness and enhance relationships with donors,they are responding to which type of external force in the marketing environment?

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In a competitive environment,the situation in which products that perform the same function compete against one another is referred to as ________ competition.

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Currently,females account for what percentage of all consumer purchases in the United States?

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Laws and regulations that have an impact on how nonprofit firms operate are part of the _______ factors that impact the marketing efforts for these firms.

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The Democratic Republic of Congo in Africa joined CAFTA in 2004,renaming the trade agreement DR-CAFTA.

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One of the biggest sociocultural changes in the United States over the past half century has been the shift from a nation of primarily one-income families to one in which two-income families and single-parent households predominate.

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How many countries were members of the IMF?

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A firm that is engaged in environmental scanning is monitoring developments outside of the firm's control in order to detect and respond to

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Changes to the tax incentive element as it pertains to charitable donations are part of which external factor affecting the marketing environment for nonprofit organizations?

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Analyze the following statements to determine what would happen if the value of the euro appreciates relative to the dollar.

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Projections indicate that by 2050 the Asian population in the United States will almost double to more than 127 million.

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Compare the following statements to determine which one accurately depicts how income is distributed across the U.S.population.

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Which country belonging to the DR-CAFTA trade agreement has the largest economy?

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The belief by residents of a country that it is inappropriate or immoral to purchase foreign-made goods and services is referred to as consumer ethnocentrism.

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