Exam 3: The Global Environment

Carlos makes the same amount of money as he did last year,but lately he never seems to have enough money to make ends meet.Where he used to be able to save money each month,now he barely has enough to pay his bills.Carlos is experiencing a reduction in his ______ ______.

Which of the following is the correct definition of inflation?

The consumer protection agency for the United States is the ______ ______ ______.

The ______ ______was formed to create a single European market by reducing barriers to the free trade of goods,services,and finances among member countries.

Direct competition is also known as category competition.

A marketer that uses social media sites to engage potential customers is most likely targeting which demographic group?

As noted in your text,from a political standpoint,which of the following was hit particularly hard due to the recession that began in late 2007?

_______ products are goods and services that perform very similar functions and can be used in place of one another.

NAFTA is an international trade agreement between the United States,Canada,and Mexico.

The International Monetary Fund was particularly important when it was first created because it helped stabilize the world's economic system following

Consider the following statements to determine which one accurately describes the concept of consumer ethnocentrism.

A long-time leader in the beverage industry,Coca-Cola saw soft-drink sales decline when competitors began selling juices,teas,and energy drinks.This is an example of indirect competition.

Which of the following generated an estimated 25 percent share of the global gross domestic product,making it the largest economy in the world in 2014?

CAFTA is a trade agreement for countries in

What are the economic factors that influence the marketing environment? If you own a used car dealership,which economic factors do you feel are most important to understand and monitor to make your business successful?

As described in your text,how did marketers at Disney utilize technology to provide a more hassle-free experience at their theme parks?

When a company assumes that foreign consumers want exactly the same products that are sold in the United States,it has failed to analyze the importance of understanding ______ ______.

Direct competition occurs when a product provides alternate solutions to the same market.

What country joined the Central America Free Trade Agreement in 2004?

_______ factors are the combination of social and cultural factors that affect individual development.