Exam 7: Developing Corporate Strategy

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Discuss the concept of coevolution.

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Revenue-enhancement opportunities result from producing two or more products jointly instead of producing them separately.

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3M has entered most of its businesses through internal innovation, but recently it increased its pace of acquisitions.

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Geographic expansion is typically motivated by a desire to reduce overhead costs.

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Managers may have self-serving motives for diversification.

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If two business units generate more revenue because they are collectively owned by a single corporate parent, the strategy of common ownership is ________.

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Many large monopolistic companies were broken up as a result of the Great Depression.

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Explain the three dimensions of arena expansion including vertical, horizontal, and geographic.

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Two factors determine the size and organization of corporate-level management, including the scope of the firm's involvement in disparate arenas and the ________.

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Comarketing two products may provide cost savings.

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Customer purchase decisions in horizontally related industries are often made consecutively.

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In the late 19th century, the booming U.S. economy fostered a period of rapid business diversification.

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When an adjacent segment is profitable, it is always a good area for a firm to enter.

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What are the two ways in which a firm may increase its horizontal scope?

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Different geographic markets can exhibit different degrees of relatedness.

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Reductions in average costs that result from producing two or more products jointly instead of producing them separately are called ________.

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Firms typically enter arenas randomly, without much logic.

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Explain the three possible self-serving managerial motives for diversification.

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The first form of organizational diversification in the United States was probably horizontal diversification.

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What are some of the possible options for a firm that wants to expand the scope of its operations?

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