A) is part of a broader network of relationships called a channel of distribution. B) is most effective when the objectives of the manufacturer at the beginning of the chain guide the activities of all other firms in the chain. C) requires skill in coordinating activities among different firms, and this has prompted many firms to seek help from outside experts. D) focuses on procuring materials needed for production, so its main weakness is that it ignores customer needs. E) concerns only direct relationships between producers, but a channel of distribution may involve intermediaries. A) is part of a broader network of relationships called a channel of distribution. B) is most effective when the objectives of the manufacturer at the beginning of the chain guide the activities of all other firms in the chain. C) requires skill in coordinating activities among different firms, and this has prompted many firms to seek help from outside experts. D) focuses on procuring materials needed for production, so its main weakness is that it ignores customer needs. E) concerns only direct relationships between producers, but a channel of distribution may involve intermediaries.

A) is most useful for smaller, high-value items. B) generally increases handling costs. C) is generally the most economical transportation method. D) generally increases storing costs. E) None of these alternatives is correct for shipping by air. A) is most useful for smaller, high-value items. B) generally increases handling costs. C) is generally the most economical transportation method. D) generally increases storing costs. E) None of these alternatives is correct for shipping by air.

A) has rates one third the rates of trucks. B) efficiently delivers all types of goods. C) serves many more locations than trucks. D) can reduce the cost of preparing goods for distribution. E) can help reduce inventory costs. A) has rates one third the rates of trucks. B) efficiently delivers all types of goods. C) serves many more locations than trucks. D) can reduce the cost of preparing goods for distribution. E) can help reduce inventory costs.

A) must be provided by all channel members. B) is necessary when production does not match consumption. C) is related to Place-but not to Price. D) makes goods available where they're needed. E) All of these alternatives are correct. A) must be provided by all channel members. B) is necessary when production does not match consumption. C) is related to Place-but not to Price. D) makes goods available where they're needed. E) All of these alternatives are correct.

Exam 11: Distribution Customer Service and Logistics

The ______________ concept says that all transporting, storing, and product-handling activities of a business and a channel system should be thought of as part of one system which should seek to minimize the cost of distribution for a given customer service level.

(Multiple Choice)

(Multiple Choice)

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Question 169

Terry Harter is marketing manager for United Tools and Mike O'Reilly is the firm's logistics manager. They work together to make decisions about how to get United's hand and power tools to its customers-a mix of manufacturing plants and final consumers (who buy United tools at a hardware store). United Tools does not own its own transport facilities and it works with wholesalers to reach its business customers. Together, Harter and O'Reilly try to coordinate transporting, storing, and product handling activities to minimize cost while still achieving the customer service level their customers and intermediaries want. This usually requires that United keep an inventory of most of its products on hand, but demand for its products is fairly consistent over time so inventory is easy to manage. Harter has identified four options for physical distribution systems she could use to reach two of her key wholesalers, Ralston Supply and Ricotta Tool Co. The total cost for each option-and the distribution service levels that can be achieved-are as follows: Ralston Supply expects a very high level (90 percent) of distribution customer service. Ricotta Tool Co. is willing to settle for a 70 percent customer service level, even if that means some products will occasionally be out of stock, if it gets products at a lower price. For its large retail hardware customers (like Home Depot), United regularly ships smaller orders directly to individual stores or in some cases to the retail chain's warehouses. Cross-country shipments usually go by rail while regional shipments usually go by truck. To help in managing excess inventory, United Tools would most likely use:

(Multiple Choice)

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Question 180

Showing 161 - 180 of 214

The ______________ concept says that all transporting, storing, and product-handling activities of a business and a channel system should be thought of as part of one system which should seek to minimize the cost of distribution for a given customer service level.

In both supply chains and channels of distribution, the primary aim should be for each firm to keep its own costs as low as possible.

About what percentage of GDP do the developing economies in Latin America and Africa spend on logistics-related costs?

Which of the following statements about just-in-time delivery is FALSE?

A supply chain:

Each of the following types of businesses could most likely be part of both the supply chain and the distribution channel for a cosmetics retailer EXCEPT:

The "physical distribution concept" is probably being used in a firm if:

Shipping by air

Most ethical issues in the area of physical distribution are concerned with:

Jackie works in transportation for a company that ships expensive, high quality fish all across the United States. The perishable nature of her product, the value of freshness, and the high prices she charges would lead you to recommend which transportation mode?

Airfreight

Private warehouses (compared to public warehouses) are most appropriate when a firm has a regular need to store a large quantity of goods.

In a firm that fully implements the physical distribution concept:

Although ships and barges are slow, they are the lowest cost method of freight transporting, and are useful when speed is not critical.

Electronic data interchange is important in business markets in the U.S., but it plays little role in international trade.

In spite of high cost, high value, low-weight goods like high-fashion clothing and parts for the electronic industry are often shipped long distances by ____

Storing:

Physical distribution decisions interact with which other marketing mix decisions?

Marketings Value to Consumers, Firms, and Society

Marketing Strategy Planning

Evaluating Opportunities in the Changing Marketing Environment

Focusing Marketing Strategy With Segmentation and Positioning

Final Consumers and Their Buying Behavior

Business and Organizational Customers and Their Buying Behavior

Improving Decisions With Marketing Information

Elements of Product Planning for Goods and Services

Product Management and New-Product Development

Place and Development of Channel Systems

Retailers, Wholesalers, and Their Strategy Planning

Promotionintroduction to Integrated Marketing Communications

Personal Selling and Customer Service

Advertising, Publicity, and Sales Promotion

Pricing Objectives and Policies

Price Setting in the Business World

Implementing and Controlling Marketing Plans: Evolution and Revolution

Managing Marketings Link With Other Functional Areas

Ethical Marketing in a Consumer-Oriented World

Filters