Question 1

___________ ___________ are the firms that are considered to be the organization's closest challengers.

Accepted Answer

A)  Aggressive rivals 
B)  Competitive rivals 
C)  Direct rivals 
D)  Indirect rivals 
E)  Passive rivals 
A)  Aggressive rivals 
B)  Competitive rivals 
C)  Direct rivals 
D)  Indirect rivals 
E)  Passive rivals

Question 2

The North American Free Trade Agreement (NAFTA):

Accepted Answer

A)  Provides a plan to reshape the rules of trade among Canada, the United States, and Colombia. 
B)  Has resulted in the movement of production jobs to Mexico due to lower labor costs. 
C)  Eliminates the need for companies to adjust strategies. 
D)  Makes it more difficult to resolve trade disputes among the countries participating in NAFTA. 
A)  Provides a plan to reshape the rules of trade among Canada, the United States, and Colombia. 
B)  Has resulted in the movement of production jobs to Mexico due to lower labor costs. 
C)  Eliminates the need for companies to adjust strategies. 
D)  Makes it more difficult to resolve trade disputes among the countries participating in NAFTA.

Question 3

Strong sentiments of nationalism facilitate growth in importing and exporting.

Accepted Answer

A) True 
 B)False

_ _ are the firms that are considered to be the organization's closest challengers.

The North American Free Trade Agreement (NAFTA):

Strong sentiments of nationalism facilitate growth in importing and exporting.

Marketing39s Value to Consumers, Firms, and Society

Marketing Strategy Planning

Focusing Marketing Strategy With Segmentation and Positioning

Final Consumers and Their Buying Behavior

Business and Organizational Customers and Their Buying Behavior

Improving Decisions With Marketing Information

Elements of Product Planning for Goods and Services

Product Management and New-Product Development

Place and Development of Channel Systems

Distribution Customer Service and Logistics

Retailers, Wholesalers, and Their Strategy Planning

Promotion - Introduction to Integrated Marketing Communications

Personal Selling and Customer Service

Advertising, Publicity, and Sales Promotion

Pricing Objectives and Policies

Price Setting in the Business World

Ethical Marketing in a Consumer-Oriented World: Appraisal and Challenges

Economics Fundamentals

Marketing Arithmetic

Filters

Exam 3: Evaluating Opportunities in the Changing Marketing Environment

___________ ___________ are the firms that are considered to be the organization's closest challengers.

The North American Free Trade Agreement (NAFTA):

Strong sentiments of nationalism facilitate growth in importing and exporting.

Marketing39s Value to Consumers, Firms, and Society

Marketing Strategy Planning

Focusing Marketing Strategy With Segmentation and Positioning

Final Consumers and Their Buying Behavior

Business and Organizational Customers and Their Buying Behavior

Improving Decisions With Marketing Information

Elements of Product Planning for Goods and Services

Product Management and New-Product Development

Place and Development of Channel Systems

Distribution Customer Service and Logistics

Retailers, Wholesalers, and Their Strategy Planning

Promotion - Introduction to Integrated Marketing Communications

Personal Selling and Customer Service

Advertising, Publicity, and Sales Promotion

Pricing Objectives and Policies

Price Setting in the Business World

Ethical Marketing in a Consumer-Oriented World: Appraisal and Challenges

Economics Fundamentals

Marketing Arithmetic

Filters

_ _ are the firms that are considered to be the organization's closest challengers.