Question 1

What two things govern the size of your sample if you want to generalize from the sample to a wider population?

Accepted Answer

A)  size of the population and level of error you are prepared to live with 
B)  homogeneity of the population and size of the population 
C)  homogeneity of the population and level of error you are prepared to live with 
D)  the sampling interval and homogeneity of the population 
A)  size of the population and level of error you are prepared to live with 
B)  homogeneity of the population and size of the population 
C)  homogeneity of the population and level of error you are prepared to live with 
D)  the sampling interval and homogeneity of the population

Question 2

To pilot a survey is to run it a second time after a survey to check for any changes.

Accepted Answer

A) True 
 B)False

Question 3

In ______ sampling, every unit has an equal chance of being selected.

Accepted Answer

A)  convenience 
B)  judgmental 
C)  network 
D)  probability 
A)  convenience 
B)  judgmental 
C)  network 
D)  probability

Question 4

The basic assumption behind probability sampling is that the sample will reflect the broader population from which it is drawn.

Accepted Answer

A) True 
 B)False

Question 5

Stratified random sampling means sampling every nth person on a list.

Accepted Answer

A) True 
 B)False

Question 6

Generally, larger sample sizes reduce sampling error.

Accepted Answer

A) True 
 B)False

Question 7

A random number generator would likely be used in volunteer sampling.

Accepted Answer

A) True 
 B)False

Question 8

Nonprobability samples are based on a judgment by the researcher.

Accepted Answer

A) True 
 B)False

Question 9

The interval selected for systematic sampling is called the sampling interval.

Accepted Answer

A) True 
 B)False

Question 10

Explain the basic idea of a sampling frame, with examples of how you might develop one for a research topic of interest to you.

Accepted Answer

The master list from which a p

Question 11

Every single unit of a group you want to study makes up a ______.

Accepted Answer

A)  sample 
B)  sampling frame 
C)  survey 
D)  population 
A)  sample 
B)  sampling frame 
C)  survey 
D)  population

Question 12

Ethical considerations might influence the number of people in your sample.

Accepted Answer

A) True 
 B)False

Question 13

Explain the differences among a population, a census, and a sample.

Accepted Answer

A population is defined not by size but

Question 14

One drawback of snowball sampling is friends may recommend friends for the study, and their opinions might be very similar.

Accepted Answer

A) True 
 B)False

Question 15

"A survey of 1,000 people will provide more insight on human communication than interviews with 10 people." Support or refute that statement.

Accepted Answer

The answer of "A survey of 1,000 people will provide...

Question 16

Standard error decreases as sample size decreases.

Accepted Answer

A) True 
 B)False

Question 17

What are some examples of random sampling?

Accepted Answer

A)  throwing dice, drawing names out of a hat, and convenience sampling 
B)  throwing dice, drawing names out of a hat, and lotteries 
C)  convenience sampling, drawing names out of a hat, and lotteries 
D)  quota sampling, drawing names out of a hat, and lotteries 
A)  throwing dice, drawing names out of a hat, and convenience sampling 
B)  throwing dice, drawing names out of a hat, and lotteries 
C)  convenience sampling, drawing names out of a hat, and lotteries 
D)  quota sampling, drawing names out of a hat, and lotteries

Question 18

Ethical considerations might influence your sampling style.

Accepted Answer

A) True 
 B)False

Question 19

Findings from web-based surveys may not be generalizable to the wider population.

Accepted Answer

A) True 
 B)False

Question 20

The biggest challenge of Internet sampling is the difficulty in developing an Internet sampling frame.

Accepted Answer

A) True 
 B)False

What two things govern the size of your sample if you want to generalize from the sample to a wider population?

To pilot a survey is to run it a second time after a survey to check for any changes.

In ______ sampling, every unit has an equal chance of being selected.

The basic assumption behind probability sampling is that the sample will reflect the broader population from which it is drawn.

Stratified random sampling means sampling every nth person on a list.

Generally, larger sample sizes reduce sampling error.

A random number generator would likely be used in volunteer sampling.

Nonprobability samples are based on a judgment by the researcher.

The interval selected for systematic sampling is called the sampling interval.

Explain the basic idea of a sampling frame, with examples of how you might develop one for a research topic of interest to you.

Every single unit of a group you want to study makes up a ______.

Ethical considerations might influence the number of people in your sample.

Explain the differences among a population, a census, and a sample.

One drawback of snowball sampling is friends may recommend friends for the study, and their opinions might be very similar.

"A survey of 1,000 people will provide more insight on human communication than interviews with 10 people." Support or refute that statement.

Standard error decreases as sample size decreases.

What are some examples of random sampling?

Ethical considerations might influence your sampling style.

Findings from web-based surveys may not be generalizable to the wider population.

The biggest challenge of Internet sampling is the difficulty in developing an Internet sampling frame.

Getting Started: Possibilities and Decisions

First Decisions: From Inspiration to Implementation

Ethics: What Are My Responsibilities As a Researcher

You Could Look It Up: Reading, Recording, and Reviewing Research

Measurement: Research Using Numbers

Summarizing Research Results: Data Reduction and Descriptive Statistics

Generalizing From Research Results: Inferential Statistics

Surveys: Putting Numbers on Opinions

Experiments: Researching Cause and Effect

Quantitative Understanding of Content: Content Analysis

Qualitative Understanding of Content: Rhetorical and Critical Analyses, and More

Qualitative Understanding of Communication Behavior: Interviews, Focus Groups, and Ethnography

Research Results in Print and Online: Writing and Presenting for Scholarly and Other Publics

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Exam 6: Sampling: Who, What, and How Many

What two things govern the size of your sample if you want to generalize from the sample to a wider population?

To pilot a survey is to run it a second time after a survey to check for any changes.

In ______ sampling, every unit has an equal chance of being selected.

The basic assumption behind probability sampling is that the sample will reflect the broader population from which it is drawn.

Stratified random sampling means sampling every nth person on a list.

Generally, larger sample sizes reduce sampling error.

A random number generator would likely be used in volunteer sampling.

Nonprobability samples are based on a judgment by the researcher.

The interval selected for systematic sampling is called the sampling interval.

Explain the basic idea of a sampling frame, with examples of how you might develop one for a research topic of interest to you.

Every single unit of a group you want to study makes up a ______.

Ethical considerations might influence the number of people in your sample.

Explain the differences among a population, a census, and a sample.

One drawback of snowball sampling is friends may recommend friends for the study, and their opinions might be very similar.

"A survey of 1,000 people will provide more insight on human communication than interviews with 10 people." Support or refute that statement.

Standard error decreases as sample size decreases.

What are some examples of random sampling?

Ethical considerations might influence your sampling style.

Findings from web-based surveys may not be generalizable to the wider population.

The biggest challenge of Internet sampling is the difficulty in developing an Internet sampling frame.

Getting Started: Possibilities and Decisions

First Decisions: From Inspiration to Implementation

Ethics: What Are My Responsibilities As a Researcher

You Could Look It Up: Reading, Recording, and Reviewing Research

Measurement: Research Using Numbers

Summarizing Research Results: Data Reduction and Descriptive Statistics

Generalizing From Research Results: Inferential Statistics

Surveys: Putting Numbers on Opinions

Experiments: Researching Cause and Effect

Quantitative Understanding of Content: Content Analysis

Qualitative Understanding of Content: Rhetorical and Critical Analyses, and More

Qualitative Understanding of Communication Behavior: Interviews, Focus Groups, and Ethnography

Research Results in Print and Online: Writing and Presenting for Scholarly and Other Publics

Filters