Exam 5: Goods and Service Design

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Unlike the customer benefit package design and configuration stage of designing goods and services, the detailed goods, services, and process design:

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C

__________is the process by which a model (real or simulated) is constructed to assess a product's performance under actual operating conditions, as well as consumer reactions to the model.

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D

Which of the following elements is included in the service-delivery system design

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D

Ambient conditions are the explicit signals that communicate an image about a firm and include examples such as mission statements and diplomas on a wall.

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The _____ of the House of Quality shows the interrelationships between any pair of technical features.

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Service-delivery systems with high customer contact can be treated much like an assembly line.

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Which of the following requirements is an example of customer-contact requirements

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__________is the explicit consideration of ecological concerns during the design of goods, services, and processes, and includes such practices as designing for recycling and disassembly.

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In the context of designing manufactured goods, socially responsible designs are the ones that follow the concept of:

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For manufactured goods, design blueprints specify a nominal value which is the:

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David runs a bed and breakfast in the outskirts of a big city. His employees are allowed to spend up to $200 to resolve any customer complaints, with no questions asked. This is an example of:

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Jones and Johnson, a law firm, is expanding to incorporate three conference rooms and two executive waiting lounges in its office. Which of the following dimensions of servicescape is the firm addressing

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The__________provides the behavioral setting where service encounters take place.

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For manufactured goods, design blueprints specify a target dimension, along with a range of permissible variation called the__________.

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Location is an important competitive priority in a service business.

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The specifications for an automobile part (in inches) are 10.00 ± 0.15, and the Taguchi loss function is estimated to be L(x) = 9,300 (x - T) 2. Determine the estimated loss per part if the concerned quality feature has an actual value of 10.20 inches.

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In the context of service-encounter design, free trips and extra vacation days is not considered a form of recognition.

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Customer contact is measured by the percentage of time the customer must be in the service-delivery system relative to the total time it takes to provide the service.

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Mitch is the owner of GameOn, a popular sports bar. He personally trains his servers and then gives them autonomy to make on-the-spot decisions to resolve any customer complaints and issues. This is a form of _____.

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Which of the following is one of the principal elements of service-encounter design

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