Exam 4: Technology and Operations Management

__________refers to the application of the Internet, computer programs, and information systems to provide data, information, and analysis to facilitate the creation and delivery of goods and services.

__________refers to equipment and devices that perform a variety of tasks in the creation and delivery of goods and services.

In the context of technology in value chains, customer relationship management (CRM):

Low scalability implies that serving additional customers requires low incremental variable costs.

__________consist of two or more computer-controlled machines or robots linked by automated handling devices such as transfer machines, conveyors, and transport systems.

Which of the following is true of radio-frequency identification (RFID) tags

Which of the following is a challenge of adopting technology

Customer relationship management (CRM) helps firms gain and maintain competitive advantage by:

Scalability is a key issue in e-commerce.

We Create Inc. is an electronics company. It designs, produces, and assembles desktop gadgets. The entire process is controlled by programmable robots, which are in turn linked to computers. These computers direct the robots to the appropriate task. In this context, We Create Inc. uses a(n) _____ to produce its goods.

The use of technology has increased opportunities for employee creativity and empowerment.

_____ can be attached to objects and used to track and manage inventory and assets.

Which of the following is a benefit of using technology

_____ are the modern successor to bar codes.

__________machine tools enable the machinist's skills to be duplicated by a programmable device that controls the movements of a tool used to make complex shapes.

Which of the following is true of customer relationship management (CRM)

Identify a benefit of adopting technology.

__________is a measure of the contribution margin required to deliver a good or service as the business grows and volumes increase.

A(n)__________is an example of soft technology.

__________refers to using the Internet and technology to provide facilities that create and deliver time, place, information, entertainment, and exchange value to customers and support the sale of goods.