Exam 4: Business Buying Behavior

Hot Rods,Inc.is an automobile manufacturing company that obtains its automotive parts from the same supplier.The price,quantity,and other terms of purchase remain the same each time the company buys from the supplier.This situation can be termed as a _____.

Which of the following is the first stage of the buying process?

RFPs focus on the buyer's problems and how to adapt the vendor's offerings to solve those problems.

Duties of a professional buyer include negotiating prices,delivery dates,and payment terms for goods and services.

The biggest purchaser of goods and services in the world is _____.

Explain the measures companies may take to encourage their employees to act in an ethical manner.

Carol feels that her company needs to start purchasing widgets in order to stay competitive in the market.She contacts the buyers within the company to get the ball rolling.Which of the following best describes Carol's role in the purchasing process?

How do sellers find government buyers?

Explain the factors that can lead to sub-par purchase decisions.

_____ has inadvertently turned products into commodities,thus making price the most important factor to buyers.

To avoid e-commerce price wars,some companies refuse to sell their products directly online.

B2B auctions are e-commerce sites where multiple buyers and sellers go to find and do business with one another.

A _____ site is a Web site in which a business buys products from multiple sellers that go there to do business with the firm.

Fluctuating demand changes sharply in response to a change in _____ demand.

Companies that sell to the government do not have to worry about following strict ethical guidelines.

Fluctuating demand occurs when demand changes slightly in response to a big change in consumer demand.

Duties of professional buyers do not include marketing tasks,such as determining the media in which advertisements will be placed.

B2C e-commerce was actually a little bit slower to take hold than B2B e-commerce.

Purchasing agents for merchandises are known as _____.

_____ are people who may or may not use the product but have experience or expertise that can help improve the buying decision.