Exam 18: Public Policy Issues

With reference to the life cycle of a public concern, as public agitations over an issue increase, a champion may decide to take it on as a cause in the _____ phase of the cycle.

With which of the following injury sources are inadequate quality techniques that may result in faulty product units, even if a product is well designed, most closely associated?

In a product liability suit, lack of privity as a defense against negligence is acceptable.

According to the U.S. Trade Representation lists, the countries with the biggest piracy problem are currently:

Under the concept of _____, the seller of an item has the responsibility for not putting a defective product on the market.

A(n) _____ is best described as any statement of fact made by a manufacturer about a product, whether made by salespeople, retailers, or others.

Historically, product liability applied to goods, not services, and there have been many lost attempts to extend the law to cover services.

An implied warranty is any statement of fact made by the manufacturer about a product, whether made by salespeople, retailers, or others.

Explain the legal bases for negligence and warranty claim with respect to product liability.

A firm charged with strict liability in an injury case may seek to defend on the basis of:

The _____ is typically the last stage in the life cycle of a public concern that often lasts for years, and where general shifts in a country's political thinking may cause various issues to move into or out of the idle state.

In terms of the seriousness of the potential suits and the costs of error, the most complex and frustrating problem that new product managers currently face is _____.

The degree of puffing a court will allow in business is most closely related to:

A firm may produce an acceptable product but may still get into trouble if it fails to provide adequate instructions for use or warnings against particular uses.

During which of the following stages of the new products process are problem experts involved as players in the communications program?

Business firms deal with public policy issues that are restricted to just new products.

Identify the correct statement about the political arena phase of the life cycle of a public concern.

Courts are more likely to be understanding to manufacturers if a product injury was the result of a(n) _____.

Even when a particular situation seems to have a clear-cut guiding principle, one often finds a contrary principle of equal merit and this is referred to as a(n) _____.

A hair dryer lacking an overheat cutoff switch is an example of a product with inherent risk.