Exam 13: Distribution and Pricing: Right Product, Right Person, Right Place, Right Price

What are the three key distribution strategies for delivering products to consumers? Explain and define these strategies.

Which of the following are the elements of the distribution strategy?

_____ remain constant regardless of how many products are sold.

Describe and compare the roles of retailers and wholesalers in a distribution channel.

Which of the following statements is true of penetration pricing?

Which of the following statements is true of independent wholesalers?

The _____ includes all organizations, processes, and activities involved in the flow of goods from the raw materials to the final consumer.

In _____, marketers determine prices based on what consumers are willing to pay and then subtract desired margins to yield target costs.

Which of the following is a form of nonstore retailing?

Which of the following statements is true of distributors in a channel of distribution?

Truck jobbers are limited-service merchant wholesalers whose responsibilities include checking the stock, suggesting reorder quantities, and removing out-of-date goods.

_________ are distribution organizations-informally called "middlemen"-that facilitate the movement of products from the producer to the consumer.

Everyday-low pricing (EDLP)aims to achieve long-term profitability through high sales volume.

A specialty store:

Which of the following statements is true of the members of a distribution channel?

Odd pricing refers to the practice of:

Newton Coal Supply takes possession of coal from the local mining companies. However, it does not store a single ounce of coal on its premises. Instead, it simply arranges for the coal to be shipped directly from the mining company to its customers. This type of arrangement suggests that Newton Coal Supply is a _____.

One drawback of using distributors in a distribution channel is that the addition of intermediaries increases the total number of transactions that must occur to get the goods from the producer to the consumer.

Single Tone, a local music and video store, consistently offers music CDs and movie DVDs at lower prices than its competitors. The pricing tactic that Single Tone uses is high/low pricing.

Supply chain management is a subset of logistics and is only concerned with the movement of products from point A to point B.