Exam 7: Decision Making and Creativity

After choosing among several computer server systems, the Director of Information Systems feels very positive about the choice made. However, some of this optimism is due to the fact that the Director forgot about some of the limitations of the chosen system and unconsciously downplays the importance of the positive features of the rejected systems. The Director of Information Systems is engaging in:

Which of these statements about creative people is TRUE?

Intuition is the main strategy to minimize escalation of commitment

A consumer products company wants more creativity in its research and development operations. The company has spent lots of money on creativity training sessions. These have helped somewhat, but the vice-president of this area believes that the fundamental conditions must be altered to allow more creativity. Describe three conditions (other than training) that this organization should establish to increase the level of creativity in its research and development operations. For each condition, briefly explain how it might improve creativity.