Exam 5: Survey and Observation

In a short essay, list and discuss the two major observation methods used in descriptive research. Next, list at least one advantage and one disadvantage for each of the two major observation methods.

Participant blogs and online research communities may be considered to be examples of e-ethnography or netnography.

Advantages of using computer-assisted personal interviewing to collect research data include good response rates and low potential for interviewer bias.

The recording of behavioral patterns of people, objects, and events in a systematic manner to obtain information about the phenomenon of interest is called observation.

All of the following are recognized as disadvantages of using electronic interviewing to collect research data EXCEPT ________.

Which of the following is NOT a disadvantage of electronic methods of data collection?

Which of the following is NOT recognized as an advantage of using electronic interviewing to collect research data?

Response bias is the bias that arises when actual respondents differ from those who refuse to participate in ways that affect the survey results.

High interviewer bias is a primary disadvantage of using mail interviews to collect research data.

Which of the following is NOT an advantage of using the survey method?

The disadvantages of using mall intercept interviews to collect research data include all of the following EXCEPT ________.

According to the text, which of the following types of questions does NOT apply to survey research?

Which of the following is NOT a relative disadvantage of using personal observation methods?

An advantage of using mail interviews to collect research data is the ability to control the interviewing environment.

Which of the following is NOT recognized as an advantage of using mail interviews to collect research data?

Briefly discuss mechanical observation. What is it and why is it used? Describe two devices used for mechanical observation that do not require the respondent's direct participation.

A list of the disadvantages of telephone interviewing would include which of the following?

An observational research strategy in which mechanical devices, rather than human observers, record the phenomenon being observed is called ________.

A(n)________ is sent to only those respondents who complete the survey.

All of the following are examples of advantages of using in-home interviewing to collect research data EXCEPT that ________.