Exam 1: The Revolution Is Just Beginning

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The total number of users or customers an e-commerce business can obtain is a measure of its ________.

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Unfair competitive advantages occur when:

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The growth of B2C e-commerce is limited by the fact that consumers need to possess a more sophisticated skill set than consumers who shop offline.

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Social e-commerce is the largest type of e-commerce.

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In 2012, roughly ________ million people in the United States accessed the Internet via mobile devices.

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Which of the following statements about the Web is not true?

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Which of the following is one of the three primary societal issues related to e-commerce?

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Which of the following is a characteristic of the consolidation phase of e-commerce?

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The fact that e-commerce is conducted on the basis of universal standards decreases market entry costs for merchants.

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Which of the following is not a unique feature of e-commerce technology?

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Approximately what percentage of dot-com companies formed since 1995 survived as independent companies in 2012?

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By what year is the United States Internet household penetration rate likely to reach the current level of cable television penetration?

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The future of e-commerce will include an increase in regulatory activity both in the United States and worldwide.

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All of the following can be considered a precursor to e-commerce except:

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Which type of e-commerce is distinguished by the type of technology used in the transaction rather than by the nature of the market relationship?

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A(n) ________ occurs when everyone in a group receives value because all participants use the same tool or product.

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Which of the following is not a limitation on the growth of B2C e-commerce?

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In ________ commerce, information is equally distributed, transaction costs are low, prices can be dynamically adjusted to reflect actual demand, intermediaries decline, and unfair competitive advantages are eliminated.

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Has e-commerce changed the marketing of goods? If so, how?

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E-commerce as we know it today would not exist without the Internet.

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