Exam 11: Social Networks, Auctions, and Portals

Which of the following is an example of a specialized auction site?

The term ________ refers to the advantages conferred the larger an auction site becomes in terms of visitors and products for sale.

Priceline.com is an example of a(n):

Which of the following is not one of the top factors a business should consider when planning an Internet auction?

Threatening negative feedback in return for a benefit is an example of:

Which of the following is not a true statement?

The stock market is an example of a(n):

________ are markets in which prices are variable and based on the competition among participants who are buying or selling the products.

What are the costs and risks for buyers at an auction and how have auction sites sought to reduce these risks?

Which social network functionality allows users to create Web pages that describe themselves?

________ is defined in the text as the average of prices for that product or service in a variety of dynamic and fixed-price markets around the world.

If an auction uses a(n) ________, there will be multiple winners and they all will pay the same price.

Which of the following is a common problem in sealed bid markets?

The world's leading portal/search engine site, in terms of unique visitors, is:

Which of the following statements illustrates the network effects that portals are subject to?

Most of today's well-known portals began as search engines.

The profit a seller makes at auction is a function of all of the following except:

A(n) ________ offer members focused discussion groups, help, information, and knowledge related to an area of shared practice.

A(n) ________ facilitates group buying of products at dynamically adjusted discount prices based on high-volume purchases.

Describe the major types of Internet portals and explain the portal business model.