Exam 8: Retail, E-Commerce, and Mobile Commerce Technology

Online banking transaction costs are about 2 cents per transaction versus 6 cents per transaction at a physical branch.

Corporate ________,also called corporate purchasing,deals with the transactional elements of buying products and services by an organization for its operational and functional needs.

Using a coupon on your cell phone when checking out at the Hard Rock Café,or checking in to a retail location using Foursquare's mobile app is an example of ____________.

One advantage of many mobile payment systems over traditional credit card systems is the ability to handle _________,or transactions involving relatively small sums of money.

One advantage of mobile payment systems over traditional credit card systems is the ability to handle ____________,or transactions involving relatively small sums of money.

________ refers to many different procurement methods that make use of an electronic venue for identifying,evaluating,selecting,negotiating and collaborating with suppliers.

Exchanges may be public or private,depending on whether or not they are open to the public.

Most retailers still view e-commerce and mobile commerce channels as _________.

Organizations purchase materials to produce finished goods,which is referred to as ________,and products for daily operational needs,which is referred to as ________.

________ are many-to-many e-marketplaces for indirect materials,such as office supplies,light bulbs,and cleaning materials used by any industry.

While most businesses currently operate their e-commerce and mobile channels separately from the traditional retail channel,it is expected that strategies integrating the customer experience will emerge resulting in omni-channel retailing.

Streamlining the corporate e-procurement process within the organization's supply chain helps control costs in all of the following ways except _________.

List and briefly describe the two basic goals of e-procurement.

In vertical exchanges,prices change continuously like a stock exchange,based on the matching of supply and demand.

In the ________ marketplace model,organizations sell their products or services to other organizations from their own private website or from a third-party site.

Starbucks allows customers to pay with their mobile devices.Customers create an account with Starbucks as part of the retailer's loyalty program,and transfer money to a pre-paid account.Upon check out,users activate the Starbucks app,which creates a __________ that can be scanned at check out.

Using Google Wallet,consumers can pay for goods in stores.At check out,mobile users simply pass or tap their phone on a merchant terminal and payment is transferred.Users receive an SMS text message confirmation.The Google Wallet and similar payment systems are based on ________ technology.

A key mobile strategy being used by Macy's and other retailers across the country is to grow their SMS database by offering customers coupons and other promotions via text messages.

B2B comprises about ________ percent of e-commerce dollar volume.

_________ refer to the generation that will place even greater demands on retailers,expecting to use technology to accomplish all facets of the shopping experience.