Exam 1: Communicating in a Changing Business World

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When Aaron decided to become an accounting major, he was stunned when he discovered that a business communication course was required."If I were interested in those things," he complained, "I'd become an English or communication major.Besides, nobody is going to care whether I can write or not once I get a job; all they'll care about is whether I'm good at accounting." Why are Aaron's assumptions incorrect?

(Essay)
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_____ means taking care of the triple bottom line: economic, environmental, and social performance.It is abbreviated CSR.

(Short Answer)
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_____ occurs when a human receiver cannot process all the messages he or she receives.

(Short Answer)
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Indicate the kind of semantic error that the following sentence commits or illustrates: "Company X had the highest prices five years ago, so we should avoid them."

(Multiple Choice)
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Readability depends entirely on your word choices.

(True/False)
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Understanding how conventional formats enable common codes allows you to achieve your communication purpose.

(True/False)
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VoIP stands for _____________________.

(Short Answer)
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The higher you rise in an organization, the more you will be able to rely on form letters.

(True/False)
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If something you claim provokes a counterclaim by your reader or audience, you should respond by limiting your own claim or providing a rebuttal (in order to be convincing).

(True/False)
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Most either-or classifications are legitimate.

(True/False)
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Bypassing creates misunderstandings.

(True/False)
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A prewritten, fill-in-the-blank message designed to fit standard situations is called a(n) _____ letter.

(Short Answer)
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Which of the following is an example of channel overload?

(Multiple Choice)
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What is noise, and how does it interfere with the communication process?

(Essay)
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Especially for new employees, silence can sometimes be the most tactful response.

(True/False)
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Most business messages have only a single purpose.

(True/False)
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Which of the following is an example of an internal document?

(Multiple Choice)
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Customers, suppliers, potential employees, stockholders, and the press are all examples of _____ audiences.

(Short Answer)
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Spell checkers are more effective at catching errors than traditional proofreading is.

(True/False)
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Indicate the semantic category if any, for the following statement: "Most students enjoy the winter carnival."

(Multiple Choice)
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