Exam 5: Data Collection and Sampling

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Discuss one advantage and one disadvantage of a self-administered survey as a method of data collection.

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Advantages: It is an inexpensive method of conducting a survey,since it is usually mailed to a sample of people,and is therefore attractive when the number of people to be surveyed is large.
Disadvantages: Self-administered surveys usually have low response rates and may have a relatively high number of incorrect responses due to respondents misunderstanding some questions.

When every possible sample with the same number of observations is equally likely to be chosen,the result is called a:

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A

Sampling error is the result of a mistake made during the sampling process.

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False

Which of the following types of samples is almost always biased?

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A person receives a mail survey and shreds it without opening it.This causes nonresponse error.

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When the population is divided into mutually exclusive sets,and then a simple random sample is drawn from each set,this is called:

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In designing a survey,demographic questions must be avoided.

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In a(n)____________________ study,there is no attempt to control factors that might influence the variable of interest.

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Which of the following data collection methods is not observational?

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Self-selected samples have no bias because they are chosen by the people themselves.

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____________________ error is due to mistakes made in the acquisition of data.

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Cluster samples typically cost less but they also increase sampling error.

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To give away a door prize,the hostess of a Tupperware party put each person's name into a hat,mixed them up,and selected one name.What sampling method was used?

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Experimental data tend to be more expensive than observational data.

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Which of the following must be avoided in designing a survey?

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Is it possible for a sample to yield better results than a census,from a practical standpoint? Explain.

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The manager of the customer service division of a major consumer electronics company is interested in determining whether the customers who have purchased a videocassette recorder over the past 12 months are satisfied with their products.If there are 4 different brands of videocassette recorders made by the company,the best sampling strategy would be to use a:

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Experimental data tend to be more reliable,or "stronger," than survey data.

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A survey is an example of a(n)____________________ study.

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____________________ error refers to differences between the sample and the population.

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