Exam 5: Data Collection and Sampling

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"Wouldn't you agree that foreign cars are better than American cars?" is an example of a well-worded survey question.

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List one advantage and one disadvantage of a personal interview as a method of data collection.

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Nonresponse error occurs when someone was not selected to participate in the survey.

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An observational study involves collecting data about persons or objects by recording information about their selected characteristics of interest.

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Nonresponse error occurs when responses are not obtained from some members of the sample.

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A cluster sample occurs when you randomly select groups,and for each group selected,you sample every single member of that group.

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Briefly discuss three methods of conducting a survey of people.

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When responses are not obtained from some members of the sample,bias is introduced.

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Selection bias occurs when researchers select biased questions to include on a survey.

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Smoking and Heart Attacks ​ A medical researcher is interested in investigating the relationship between smoking and heart attacks ​ ​ -{Smoking and Heart Attacks Narrative} What type of studies are plausible in this particular scenario,observational studies or experiments?

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A regular feature in many newspapers asks readers to respond via e-mail to a survey question.The percentages of yes and no responses are usually reported the following day.Should we ignore the results of these surveys? Explain.

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A marketing research firm selects a random sample of adults and asks them a list of questions regarding their beverage preferences. What type of data collection is involved here?

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A target population and a sampled population mean the same thing.

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What is meant by a self-selected sample? Why are self-selected samples not desirable?

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Selection bias is a systematic tendency to favor including individuals with particular characteristics,while excluding individuals with other characteristics.

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The Chairman of a College of Business with five departments wants to estimate the average number of student-hours lost per month due to illness of their professors.Describe a sampling plan that will help the Dean compare the average student-loss hours for the five departments.

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Smoking and Heart Attacks ​ A medical researcher is interested in investigating the relationship between smoking and heart attacks ​ ​ -{Smoking and Heart Attacks Narrative} Briefly describe how the researcher might design an observational study to investigate the relationship between smoking and heart attacks

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The personnel director at a large company studied the eating habits of the company's employees.The director watched and recorded whether each employee brought his/her own lunch to work, Ate at the company cafeteria,or went out to lunch.What method of data collection was used here?

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A question on a survey that was not answered is an example of an open-ended question.

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List one advantage and one disadvantage of a telephone interview as a method of data collection.

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