Exam 2: Analyzing the External Environment of the Firm: Creating Competitive Advantages

Classifying an industry into strategic groups involves judgment.If it is useful as an analytical tool,we must exercise caution in deciding what dimensions to use to map these firms.Dimensions include all of the following except

Which of the following would not lead a manager to believe that an ethical concern exists?

Why must successful managers recognize opportunities and threats in their company external environment?

The tenure of Ms.Marchionni as CEO of Lands' End was largely a result of her efforts to re-invent the apparel brand,

Using the five-forces model,explain a potential reason why Alaska Airlines purchased Virgin America in December 2016.

Salemi Industries launched Cell Zone unsuccessfully in 2005 because it did not understand the market demand for its new product.This is an example of

In the general environment,many relationships exist among the various elements.General environmental trends can have positive and negative impacts on various industries.For example,the aging population might have a ________ impact on the health care industry and a ________ impact on the baby product industry.These are called ________ impacts.

Apple uses its ________ power to pay no more than 2 percent of its sales a square foot in rent.

Which of the following statements about strategic groups is false?

Heightened concern with fitness might be a threat to some companies and an opportunity to others.In the SWOT framework,these are ________ environmental factors.

In the SWOT framework,________ are the same for all firms in the same competitive environment.

The bargaining power of suppliers is enhanced under which following market condition?

SWOT analysis raises awareness about the role of strategy in creating a match between the environmental conditions and ________ of the firm.

Which of the following would be considered part of the general environment of a firm?

New communication technology can impact seemingly unrelated industries such as the airline industry.This would be an example of a

Which one of the following statements is an example of how to improve perceptual acuity?

Scenario analysis draws on a range of disciplines and interests.It is a more ________ approach to forecasting.

Larger numbers of women entering the work force since the early 1970s is an example of

End users are not

Which of the following websites is not an example of one used routinely for corporate competitive intelligence gathering?