Solved

Direct Marketing Effectiveness

Question 9

Multiple Choice

Direct marketing effectiveness

A) cannot be measured
B) can be measured via actual sales
C) only measures enquiries
D) cannot measure repeat business

Related Questions

Q1: Small local businesses A) cannot afford direct marketing B)

Q2: Door to door sales A) are effective as

Q3: Direct and database marketing A) cannot be tested B)

Q4: Strengths of direct marketing include A) targeting B) personalising C)

Q5: Direct and database marketing A) aims only at

Q6: Direct and database marketing uses A) messages sent

Q7: Loyalty schemes are A) less effective than price

Q8: Direct mail is A) perceived as irritating B) disregarded

Q10: Direct and database marketing weaknesses include A) a